Trade Marketing Specialist

17 hours ago

Manila, Philippines Firefly Electric & Lighting Corp. Full time

About the Role Location: Ermita, Manila Role Type: Full-time Department: Commercial - Trade Marketing Reporting to: Assistant Trade Marketing Manager JOB SUMMARY: The Trade Marketing Specialist acts as the frontline for execution for Trade Marketing. They engage directly with the field sales team and customers and provide insights and observations so as to strengthen execution. The role is heavy on organizing and executing the different programs and the supervisor leads in engaging the stakeholders to allow for execution. MAJOR RESPONSIBILITIES: Plan & Lead Communicates and ensures the availability and delivery of the resources across the sales teams Ensures execution in the field by engaging the members of the sales teams Provides recommendations to improve current execution and at times may be tasked to handle tactical Trade Marketing activities Takes the lead in spearheading specific developmental projects for the assigned channel/account Organize and Control Leads in the frontline in responding to clarifications, concerns, and queries from field sales in reference to existing Trade Marketing programs Conducts store visits to monitor the implementation of trade marketing initiatives and to gather field information Ensures compliance to set execution timelines by coordinating with different internal and external stakeholders Utilizes SAP to ensure proper monitoring of trade marketing resources and provides reports for analysis Educational Background: Graduate of B.S. Marketing or any business related courses with good scholastic records. Professional Experience: At least 2 years experience in a trade marketing role or field sales role. Skills Required: Presentation skills; communication skills; project management skills; leadership skills About FELCO: At Firefly Electric and Lighting Corporation (FELCO), customer satisfaction is a commitment. Our mission is to elevate everyday experiences by providing accessible quality products and solutions that every Filipino deserves. We started in 2001, introducing innovative lighting and electrical products to the Philippine market. Over the past two decades, we have worked hard to build expertise and deliver quality products, reliable service, and trustworthy solutions through our brands — Firefly, Royu, ECOLum, and Herks. Today, we continue to fulfill our mission by entering into new categories and brands. We stay fully committed to meeting the evolving needs of our customers and the industry. We also partner with internationally-recognized brands and products such as Chint, ABB and DCK to provide our valued customers with a diverse range of high-quality products. #J-18808-Ljbffr

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