Loyalty Marketing Manager

2 weeks ago


Manila, National Capital Region, Philippines Walter Mart Full time

Direct Marketing & CRM (Marketing & Communications)

Full time

Add expected salary to your profile for insights

The Loyalty Marketing Manager will be responsible for developing and managing loyalty programs to drive customer retention, managing marketing analytics and market segmentation, and executing marketing campaigns to increase customer loyalty.

JOB DESCRIPTION

  • Spearhead marketing loyalty plans & programs
  • Initiate loyalty based promotions through relevant marketing campaigns
  • Develop partnerships with LGUs, schools, community based organizations for loyalty acquisition
  • Create school/community based tie-ups that will eventually lead to loyalty and membership acquisition
  • Manage membership acquisitions hitting year-end target
  • Perform customer survey and provide data analysis in relation to the loyalty programs
  • Provide thorough marketing evaluation and information by collecting, analyzing and summarizing data and sale trends from the branches
  • Assist with other marketing promotional activities and campaigns as needed

JOB QUALIFICATIONS

  • Experience in developing and managing loyalty programs
  • Strong understanding and experience in loyalty marketing
  • Preferably with loyalty experience in any establishments with a strong loyalty card
  • Excellent analytical skills in marketing analytics and market segmentation
  • Strong marketing skills and expertise to execute campaigns that drive customer loyalty
  • Experience in the retail industry is preferred but not required
  • Bachelor's degree in Marketing, Business, or related field
Your application will include the following questions:

What's your expected monthly basic salary?

How many years' experience do you have as a marketing manager?

Do you have customer service experience?

WalterMart's vision and mission is simple: to make HAPPY CUSTOMERS, develop GREAT PEOPLE, and become a GREAT COMPANY.

Armed with years of strong retail experience, Walter Mart Supermarket is now one of the major players in Philippines' retail industry today. Walter Mart continues to expand its market share with a network of 42 stores across Metro Manila, Cavite, Laguna, Batangas, Rizal, Quezon, Bulacan, Tarlac, Pampanga, Bataan and Nueva Ecija. Part of which is to continue its expansion in developing areas with the goal of elevating the shopping standards in more communities to a whole new level.

WalterMart Supermarket continues to grow and transform to meet the needs of all its customers. It opened WalterMart Mall, a community mall, where customers can shop, dine and have family – fun, and Waltermart Department Stores, where customers can avail of affordable everyday style with branded value.

WalterMart Supermarket launched the first Grocery Delivery service in the Philippines ). With a wide range of fresh products, same-day delivery options, and no picking fee, giving Filipino more reasons to love WalterMart everyday

All of these are because of the strong leadership and WalterMart's high regard for its people. Employee's health and well-being have always been WalterMart's priority. During the pandemic, employees were provided with safety kits, daily meals, and vitamins, transportation assistance paired with, an aggressive vaccination program. Strict implementation of well-structured safety protocols are being enforced in the workplace.

WalterMart's vision and mission is simple: to make HAPPY CUSTOMERS, develop GREAT PEOPLE, and become a GREAT COMPANY.

Armed with years of strong retail experience, Walter Mart Supermarket is now one of the major players in Philippines' retail industry today. Walter Mart continues to expand its market share with a network of 42 stores across Metro Manila, Cavite, Laguna, Batangas, Rizal, Quezon, Bulacan, Tarlac, Pampanga, Bataan and Nueva Ecija. Part of which is to continue its expansion in developing areas with the goal of elevating the shopping standards in more communities to a whole new level.

WalterMart Supermarket continues to grow and transform to meet the needs of all its customers. It opened WalterMart Mall, a community mall, where customers can shop, dine and have family – fun, and Waltermart Department Stores, where customers can avail of affordable everyday style with branded value.

WalterMart Supermarket launched the first Grocery Delivery service in the Philippines ). With a wide range of fresh products, same-day delivery options, and no picking fee, giving Filipino more reasons to love WalterMart everyday

All of these are because of the strong leadership and WalterMart's high regard for its people. Employee's health and well-being have always been WalterMart's priority. During the pandemic, employees were provided with safety kits, daily meals, and vitamins, transportation assistance paired with, an aggressive vaccination program. Strict implementation of well-structured safety protocols are being enforced in the workplace.

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