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Senior Marketing Manager
2 weeks ago
Looking for Filipino (Philippines-based) candidates
Position: Senior Marketing Manager
Work hours: 9:00 am to 6:00 pmUS Eastern Standard Time
Compensation range: $2,500 - $2,700 USD/month
Our client is aretail start-up based in the US.It isa dynamic and innovative food and snacks company that seeks to promote healthy snacking options for individuals. They are seeking a talented and motivated Senior Marketing Manager to join their team and play a key role in driving the success of their projects and initiatives.
Responsibilities:
- Develop and execute comprehensive marketing strategies to increase brand awareness, drive sales, and build a loyal community
- Create and manage a dynamic monthly marketing calendar that seamlessly integrates across all channels (social, email, SMS, advertising)
- Champion brand storytelling through engaging content creation across all digital platforms
- Oversee the marketing budget with meticulous attention to detail and ROI optimization
- Forge powerful relationships with key influencers to amplify brand reach andengagement
- Cultivate an active and thriving social media presence across relevant channels(Instagram, Facebook, Tiktok, etc.)
- Craft compelling email campaigns to nurture leads, drive conversions, and fostercustomer loyalty
- Leverage SMS marketing effectively to engage your audience and promote specialoffers
- Design and manage impactful social media ad campaigns targeted to specific buyerpersonas that result in increased sales, brand awareness, and engagement
- Analyze marketing data and generate insightful reports to track progress, measuresuccess, and inform future strategies
- Collaborate with internal teams (sales, product, design, etc.) to ensure brandconsistency and seamless execution
- Stay ahead of marketing trends and technologies to identify new opportunities andimplement innovative solutions
Requirements:
- A seasoned marketing professional with a proven track record with at least 5+ years of experience in a fast-paced environment ideally in the snacks or packaged food space
- At least 2 years of experience in marketing for B2B and B2C
- Experience in designing marketing graphics and videos, should beproficient in design software such as Adobe Creative Suite, Canva, and AI tools for creating engaging visual content
- A strategic thinker with a proven track record of driving brand awareness and business growth
- An expert in multi-channel marketing, with deep proficiency in social media, email, SMS, and paid advertising
- A creative storyteller with a knack for crafting captivating content and digital assets that resonate with target audiences
- A data-driven decision maker with strong analytical skills and reporting experience, comfortable analyzing marketing budgets and ROI
- A highly organized and resourceful individual with excellent project management skills, adept at managing marketing expenses and budgets efficiently
- Passionate about healthy living and sustainable practices, aligned with the companyvalues
- A collaborative team player with strong communication and interpersonal skills
Benefits:
- Competitive Compensation
- HMO & Internet Allowance
- Opportunity for Growth
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