Business Development Manager

2 days ago


Taguig, National Capital Region, Philippines Monroe Consulting Group Full time

Executive search firm Monroe Consulting Group Philippines is recruiting a
Business Development Manager
on behalf of a
renowned multinational FMCG company
. The role is responsible for achieving profitable sales activities through creating and executing route to market plans for assigned modern trade accounts. This role is to be responsible for creation & delivery of sales activities whilst delivering efficient trade expenditure optimization and deliver sustainable growth.

KEY RESPONSIBILITIES:


• Distributor Shortlisting & Appointment: Conduct distributor selection and appointment within the assigned area based on the Idea framework.


• Market Research & Analysis: Conduct thorough market studies to identify new business opportunities, emerging trends, and potential areas for growth, particularly within modern trade (drugstore and/or petrol channels).


• New Business Acquisition: Identify and pursue new business opportunities, including partnerships, alliances, and distribution channels, to expand market presence.


• Route-to-Market Planning: Develop and implement RTM plans based on research feedback, ensuring profitability and efficiency.


• Cross-functional Collaboration: Work closely with marketing, product development, and other departments to ensure cohesive strategies and successful execution of business initiatives.


• Range Expansion: Drive product range expansion and new outlet openings.


• Perfect Store Execution: Ensure implementation of the 6Ps of Perfect Store across accounts.


• Food Quality: Strictly enforce Quality and Food Safety procedures and standards within areas of responsibility, reporting any incidents or potential deviations to the Line Manager or Quality Representative.


• Planning & Strategizing: Develop and finalize three-year plans for local key accounts in collaboration with customer marketing teams.


• Distributor Health Checks: Conduct regular distributor health checks to ensure business is carried out in alignment with company principles and objectives.


• Market Feedback: Provide timely and relevant market feedback to the central team for use in store-level execution and planning.


• Business Development: Deliver overall business goals and performance targets as set by the organization.


• Relationship Management: Manage and strengthen relationships with key accounts and distributors by providing consistent support and development plans.


• People Management (Distributor End): Build and sustain an effective, high-performing distributor sales team that demonstrates strong morale, open communication, and continuous improvement.

QUALIFICATIONS
:


• Bachelor's degree in Business, Marketing, or any related field


• 8-10 years' experience in sales or business development



Proven experience handling modern trade accounts, particularly drugstore and/or petrol channels


• Strong negotiation, communication, and relationship management skills


• Background in route-to-market planning and account development


• Experience in distributor management and trade execution


• Analytical, results-driven, and able to manage trade spend effectively


• Collaborative and able to work cross-functionally with marketing and operations teams


• Proficient in planning, reporting, and market analysis



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