Marketing Assistant

2 weeks ago

Manila, National Capital Region, Philippines FNT CLOTHING CORP. Full time ₱400,000 - ₱600,000 per year
  • A Marketing Staff is a professional responsible for executing marketing strategies to promote a company's products, services, or brand. Their primary objective is to increase brand awareness, generate leads, and drive sales through various marketing channels. Here's a detailed job description outlining the typical responsibilities and qualifications of a Marketing Specialist:

Job Description:

  • Collaborate with the marketing team to create comprehensive marketing plans aligned with the company's objectives and target audience.
  • Create engaging content for various marketing materials including websites, social media platforms, email campaigns, blogs, and advertisements.
  • Manage digital marketing campaigns including search engine optimization, advertising, social media marketing, email marketing, and content marketing.
  • Conduct market research to identify trends, competitor activities, and consumer preferences to inform marketing strategies and decision-making.
  • Ensure consistency in branding across all marketing channels and materials. Develop and maintain brand guidelines to uphold brand identity.
  • Track and analyze marketing campaign performance using tools such as Google Analytics, social media analytics, and CRM systems. Provide regular reports on key performance indicators (KPIs) to evaluate the effectiveness of marketing efforts.
  • Implement lead generation strategies to acquire new customers and nurture leads through the sales funnel.
  • Work closely with cross-functional teams including sales, product development, and design to align marketing initiatives with business goals.
  • Plan and execute marketing events such as trade shows, conferences, and product launches to increase brand visibility and generate leads.
  • Keep abreast of industry trends, best practices, and emerging technologies in marketing to continuously improve marketing strategies and tactics.

Qualifications:

  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
  • Proven experience (usually 2-5 years) in marketing, preferably in a similar role.
  • Strong understanding of marketing principles and techniques.
  • Proficiency in digital marketing tools and platforms such as Google Analytics, social media management tools, and email marketing software.
  • Excellent written and verbal communication skills.
  • Analytical mindset with the ability to interpret data and draw actionable insights.
  • Creative thinking and problem-solving abilities.
  • Strong organizational and project management skills.
  • Ability to work effectively both independently and as part of a team.

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