Partnerships Marketing Manager
1 day ago
As the
Partnerships Marketing Manager – Youth & Education,
you will lead OPPO's efforts to build long-term, meaningful partnerships with universities, colleges, organizations across the Philippines. You will be responsible for developing strategies that deepen the brand's connection with the younger generation.
Key Responsibilities
Strategic Planning & Development
- Develop key strategies for education-based partnerships grounded in youth behavior, industry insights, competitive landscape, and brand positioning.
- Identify collaboration opportunities with universities and colleges to increase brand relevance among Gen Z and student communities.
- Propose and manage partnership initiatives aligned with marketing goals, product campaigns, and youth engagement efforts.
Partnership Management & Execution
- Lead end-to-end partnership execution including lead generation, outreach, proposals, meetings, contract negotiations, implementation, and follow-ups.
- Manage and grow strong, sustainable relationships with school administrators, student organizations, and relevant academic offices.
- Coordinate with internal teams to ensure alignment and timely execution of partnership deliverables.
- Serve as OPPO's representative in academic and youth events to foster visibility and brand affinity.
Scholarship Program Management
- Lead the development and implementation of OPPO's first scholarship program in partnership with academic institutions.
- Oversee scholarship guidelines, beneficiary selection, documentation, and disbursement processes.
- Monitor the program's impact and recommend improvements for future cycles.
- Monitoring, Reporting & Optimization
- Track and analyze partnership performance, including reach, engagement, and impact.
- Provide regular updates and recommendations for improvement based on insights and learnings.
- Ensure all partnership-related initiatives are consistent with OPPO's brand values and goals.
Job Qualifications:
- Bachelor's degree in Marketing, Business, Communications, Education, or and related field.
- At least 5 years of experience in partnerships, stakeholder management, or institutional relations; experience in the education sector is a strong advantage.
- Excellent interpersonal, relationship-building, and negotiation skills.
- Strong project management skills with attention to detail and follow-through. Proactive and strategic thinker with the ability to work cross-functionally.
- Passionate about youth development, education, and brand-building.
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