Marketing Head

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Who We Are?

Our company, Zagu Foods Corporation, was established in 1999. Through the years, Zagu has always welcomed applicants who wish to gain invaluable experience working for a respectable company.

From these humble beginning to its present success, ZAGU has proven that is not a passing fad, 85% of our current stores have been occupying the same leased space for more than three years.

ZAGU foods can be found in malls, supermarkets and roadside location. Behind the success of every ZAGU store is our professional management team and dedicated employees committed to putting the customer first and achieving excellence in everything.

What We Offer

• Communication benefit - Company phone and Postpaid plan
• HMO
• Government mandatory benefits (SSS, PhilHealth, Pagibig)
• 5 Vacation Leave (convertible to cash if unused)
• 5 Sick Leave (convertible to cash if unused)
• Free uniform

Work Schedule

Compressed work schedule (Monday – Friday)

7:00 am – 6:00 pm every Monday –Thursday

7:00 am – 4:00 pm every Friday

What You'll Do

Draft Duties & Responsibilities of a Marketing Head – ZAGU FOODS CORPORATION

1. Strategic Planning & Leadership

• Develop and implement comprehensive marketing strategies aligned with company goals.
• Lead the marketing team, provide guidance, mentorship, and performance management.
• Define brand positioning and competitive differentiation in the food industry.

2. Market Research & Consumer Insights

• Conduct market trend analysis to identify opportunities and threats.
• Oversee consumer behavior studies to understand customer's preferences.
• Monitor competitor activities and adjust strategies accordingly.

3. Brand Management & Promotion

• Build and maintain strong brand visibility through advertising, PR (Public Relation) and digital channels.
• Ensure consistent brand messaging across packaging, promotions, and communications.
• Collaborate with product development to align new product launches with market demand.

4. Campaign Management

• Plan and execute multi-channel marketing campaigns (digital, print, events, etc).
• Manage advertising budgets and allocate resources efficiently.
• Track and report on campaign effectiveness using KPIs and ROI metrics.

5. Collaboration Across Departments

• Work closely with Authorized Dealer Department to support distribution and retail strategies.
• Partner with R&D and Production teams to ensure marketing aligns with product innovation.
• Coordinate with regulatory and quality assurance teams to ensure compliance with food safety standards.

6. Pricing & Product Strategy

• Contribute to product pricing decisions based on market research and profitability goals.
• Develop promotional offers and loyalty programs tailored to food industry consumers.

7. Digital & Modern Marketing

• Drive digital transformation in marketing: social media, influencer partnerships.
• Implement data-driven marketing tools (Customer Relation Management, analytics, automation).

8. Reporting & Compliance

• Prepare regular reports on marketing performance.
• Ensure compliance with food labeling, advertising regulations, and ethical standards.

What You'll Need

• Must be a College Graduate preferably major in BS Marketing, Business Management or any related course
• With leadership skills, must have a 5 years' work experience in the Marketing department
• Must have 3 years and above as a Marketing Head, Supervisor or Officer
• Knowledgeable in Marketing Brand Management and marketing strategies
• With good communication skills
• With good interpersonal skills
• Knowledgeable in using MS Office (Outlook, Word, PowerPoint, Zoom and etc.)