Marketing Executive

1 day ago

Work from Home, Philippines Big Tiny Full time ₱360,000 - ₱480,000 per year

We're looking for a Digital Marketing Executive based in the Philippines to support our regional marketing campaigns across Southeast Asia and Australia. The ideal candidate is creative, data-driven, and comfortable executing digital campaigns across Meta, Google, TikTok, Pinterest, and other platforms. You'll work closely with our Singapore-based marketing team to drive brand awareness, lead generation, and engagement for our eco-tourism and property-related campaigns.

Job Responsibilities:

Campaign Execution

  • Plan, execute, and optimize paid campaigns on Meta Ads Manager, Google Ads, TikTok Ads, and Pinterest Ads or other platforms
  • Assist in setting up, tracking, and analyzing conversion funnels and UTM performance

Content & Creative Coordination

  • Work with designers and copywriters to produce ad creatives, EDMs, and social media content aligned with campaign goals
  • Create and manage blog articles to post to our website.

Analytics & Reporting

  • Monitor key performance indicators (CPL, CTR, CPM, impressions, etc.) and prepare weekly and monthly performance reports
  • Use Google Analytics (GA4), Google Tag Manager (GTM), and Meta Events Manager to ensure accurate tracking and reporting

Marketing Automation Support

  • Assist in managing email automation workflows via Mailchimp or similar platforms
  • Coordinate lead capture and nurturing through Zapier integrations and CRM tagging

SEO & Website Optimization

  • Support keyword research, content uploads, and basic on-page SEO improvements
  • Collaborate with the web team to ensure landing pages are optimized for conversions

Cross-Regional Collaboration

  • Coordinate with cross functioning teams across to align campaign messaging and timelines

Job Requirements:

  • Bachelor's degree in Marketing, Communications, Business, or a related field
  • 1–3 years of experience in digital marketing (agency or in-house)
  • Strong understanding of Meta Ads Manager, Google Ads, and analytics tools (GA4, GTM)
  • Basic knowledge of email marketing platforms (Mailchimp, Klaviyo, or similar)
  • Strong analytical skills and attention to detail
  • Proficient in written and spoken English
  • A self-starter who can manage multiple projects and deadlines
  • Experience in Zapier or other marketing automation tools
  • Knowledge of SEO tools (Ahrefs, SEMrush, Google Search Console)
  • Experience in Canva, Figma, or basic design editing
  • Familiarity with eco-tourism, hospitality, or property marketing is a plus

Job Types: Full-time, Permanent

Pay: Php30, Php40,000.00 per month

Work Location: Remote

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