Social Media Lead Generation Specialist

2 weeks ago

Quezon City, National Capital Region, Philippines BruntWork Full time ₱250,000 - ₱500,000 per year

This is a remote position.

Role Name: Digital Marketing Specialist

Schedule: Part-time (20+ hours per week) based on eastern time

Responsibilities:

  • Develop and implement SEO strategies to improve website visibility and Google search rankings

  • Optimize Google Maps listings and manage local search presence

  • Create and manage social media content across multiple platforms (Instagram, TikTok, YouTube, Pinterest)

  • Build and optimize lead generation funnels for auto accident patients

  • Conduct competitor analysis and develop strategic marketing plans

  • Generate and cultivate leads through organic and digital marketing efforts

  • Create engaging content including blog posts, social media graphics, and website updates

  • Manage Google My Business profile and online reviews

  • Perform LinkedIn outreach to attorneys for referral partnerships

  • Execute cold outreach campaigns to potential referral partners

Requirements

Requirements:

  • Proven experience in digital marketing with focus on local lead generation

  • Strong background in SEO and Google Maps optimization

  • Proficiency in social media marketing and content creation

  • Experience with funnel building and lead nurturing

  • Knowledge of healthcare marketing regulations and compliance

  • Ability to work independently and manage multiple marketing channels

  • Strong analytical skills to measure and report on campaign performance

  • Experience with competitor analysis and market research

Scope:

  • Part-time position (approximately 20 hours per week initially)

  • Focus on local market targeting for chiropractic services

  • Primary goal of generating leads for auto accident patients

  • Secondary focus on building attorney referral network

  • Potential for role expansion to full-time based on performance

  • Mix of organic marketing strategies and content creation

  • Timeline expectation of 6+ months for organic results to materialize

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