Paid Ads Manager

1 week ago

Work from Home, Philippines Ashoori Law Full time ₱1,200,000 - ₱2,400,000 per year

Position Overview

We are seeking a detail-oriented and analytical Paid Ads/ Agency Manager to oversee our law firm's paid marketing efforts. This role is responsible for managing relationships with external advertising agencies, monitoring performance metrics, and ensuring all paid campaigns align with ethical standards and business objectives. The ideal candidate has strong experience in paid digital advertising, agency coordination, and KPI-driven performance management.

Key Responsibilities

  • Agency Oversight:
  • Supervise all paid advertising agencies (Google Ads, Facebook/Meta, LinkedIn, etc.)
  • Conduct regular check-ins and strategy sessions with agency partners
  • Ensure agencies have the resources, assets, and information they need to succeed
  • Performance Monitoring:
  • Track and analyze key performance indicators (KPIs), including:
  • Cost per Lead (CPL)
  • Cost per Opportunity (CPO)
  • Cost per Deal (CPD)
  • Evaluate campaign effectiveness and ensure metrics are meeting targets or trending positively
  • Prepare performance reports and present key findings to the Director of Marketing
  • Creative Review and Compliance:
  • Review and approve all ad creatives and copy before launch
  • Ensure all advertising materials comply with legal marketing ethics and internal protocols
  • Collaborate with legal and compliance teams when necessary
  • Strategic Input:
  • Provide insights and recommendations to improve ad performance and ROI
  • Stay up-to-date with platform changes, advertising trends, and regulatory requirements
  • Contribute to the overall growth strategy of the firm's marketing department

Qualifications

  • Bachelor's degree in Marketing, Advertising, Communications, or related field
  • 3+ years of experience managing paid ad campaigns (law firm or professional services experience preferred)
  • Experience working with or managing marketing agencies
  • Proficient in paid media platforms (Google Ads, Meta Business Suite, LinkedIn Ads, etc.)
  • Strong analytical skills with experience using reporting tools (Google Analytics, Looker Studio, etc.)
  • Excellent communication and project management skills
  • Familiarity with legal advertising rules and ethical guidelines is a plus

Preferred Skills

  • Experience with CRM and lead tracking tools (e.g., HubSpot, Salesforce)
  • Ability to manage budgets and allocate spend for maximum ROI
  • Knowledge of A/B testing, landing page optimization, and retargeting strategies

WHY JOIN ASHOORI LAW

Work for one of the top-rated U.S. immigration law firms

Fully remote work environment

Be part of a mission-driven, diverse, and supportive team

Opportunities for growth and professional development

Competitive compensation and performance incentives

Job Type: Full-time

Pay: Php Php400.00 per hour

Benefits:

  • Work from home

Work Location: Remote

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