Ads Specialist
1 week ago
The Ads Specialist will be responsible for planning, executing, and optimizing paid advertising campaigns across Meta, Google, TikTok, and other relevant platforms. The ideal candidate is analytical, creative, and results-oriented, with a strong understanding of digital advertising in the beauty and wellness space.
Key Responsibilities:
- Develop, launch, and optimize paid campaigns on Meta (Facebook & Instagram), Google, TikTok, and other platforms.
- Monitor and analyze campaign performance to ensure strong ROI and lead generation.
- Conduct A/B testing on creatives, audiences, and placements.
- Collaborate with the Marketing Manager and creative team on ad copy, visuals, and campaign strategy.
- Stay updated on industry trends, best practices, and platform updates.
- Prepare regular reports with insights and recommendations.
- Manage ad budgets efficiently and ensure campaigns hit clinic goals.
Qualifications:
- Bachelor's degree in Marketing, Advertising, Communications, or related field.
- 2–4 years experience in running digital ad campaigns (preferably for beauty, wellness, or retail brands).
- Strong knowledge of Meta Ads Manager, Google Ads, and TikTok Ads.
- Experience in lead generation campaigns and conversion tracking.
- Analytical mindset with proficiency in campaign reporting and optimization.
- Strong attention to detail and ability to work in a fast-paced environment.
How to Apply:
Apply here or send your resume to with the subject line: Ads Specialist – Skin by Cristine.
Job Type: Full-time
Work Location: Remote
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