Segment Execution Specialist
23 hours ago
Job Description:
Segment Execution and Monitoring
Develops and executes detailed operational plans and realistic timelines based on strategic priorities for each
segment.
- Manages end-to-end governance and compliance processes to ensure smooth rollout of segment-specific
initiatives.
Collaborates effectively with cross-functional taskforce members to implement segment strategies.
Monitors key metrics and progress of segment-related initiatives and provides regular updates to relevant
stakeholders.
Promos and Customer-Incentive Management
Leads ideation and planning of targeted customer incentives and promotional campaigns aligned with segment
strategy.
Oversees the timely and seamless execution of customer-focused promotions.
Conducts post-campaign evaluations and prepares comprehensive postmortem reports to inform future
initiatives.
Taskforce Leadership and Coordination
Coordinates and delegates responsibilities within the segment-specific taskforce to drive efficient execution.
Leads regular taskforce meetings, ensuring structured and outcome-driven discussions that align with overall
segment goals.
Sign off on Marketing materials
Reviews marketing materials across total segment execution for accuracy and consistency of tone, wording and
look
- Approves final version for deployment alongside Segment Manager
Qualifications:
- Possesses a deep understanding of the segment, including its objectives, KPIs, target audience, and
customer profile, to enable customer-centric decision-making throughout execution.
- Demonstrates strong analytical capabilities and effective communication skills to foster alignment and
drive business outcomes.
- Exhibits solid project management and organizational skills to ensure timely and accurate delivery of
strategic initiatives by the task force.
Displays a collaborative mindset to effectively lead and support cross-functional initiatives.
Takes full ownership of the assigned segment, driving growth in awareness, relevance, and conversion for
Fuse Lending products.
With 3–5 years of working experience
With experience managing projects and cross-functional teams; project management certification/s is a
plus
Ideally with some knowledge and background on marketing, finance and data analytics principles
Familiarity with Google Workspace tools
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