Marketing Supervisor
5 days ago
Key Responsibilities
1. Strategic Marketing & Brand Management
· Develop and execute the annual marketing strategy aligned with regional brand guidelines.
· Plan and manage multi-channel campaigns (digital, social, events, PR, traditional media) to build brand equity and drive patient leads.
· Localize global/regional content and messaging for cultural and market relevance.
2. Business Development & Partnerships
· Identify and pursue strategic partnership opportunities with hospitals, diagnostic centers, patient advocacy groups, and corporate wellness programs.
· Negotiate and manage partnership agreements to support patient referrals and brand awareness.
· Collaborate with pharmaceutical and medtech partners for joint initiatives and sponsorships.
3. Doctor & Stakeholder Engagement
· Build and maintain strong relationships with oncologists, referring physicians, and key medical influencers.
· Organize medical education programs, conferences, and roundtables to position OncoCare as a leader in cancer care.
· Develop engagement programs to increase doctor referrals and loyalty.
4. Digital & Patient Engagement
· Lead digital marketing initiatives, including SEO, SEM, social media, and patient-centric content.
· Track and optimize lead conversion funnels in coordination with the operations team.
· Oversee patient education materials and campaigns to improve awareness and treatment literacy.
5. Performance Tracking & Budget Management
· Set and monitor KPIs for brand awareness, lead generation, conversion rates, and ROI.
· Manage the marketing budget, ensuring cost efficiency and measurable results.
· Prepare monthly performance reports for regional leadership.
Qualifications
· Bachelor's degree in Marketing, Business Administration, Communications, or related field (MBA preferred)
· 8+ years' experience in marketing, with at least 3 years in a leadership role, preferably in healthcare, pharmaceuticals, or related industries
· Proven track record in business development, partnerships, and stakeholder management
· Strong understanding of the Philippine healthcare landscape and patient referral ecosystem
· Excellent communication, negotiation, and presentation skills
· Ability to work in a fast-paced, matrixed, and cross-cultural environment
What We Offer
· Be part of Asia's fastest-growing private oncology and specialist care platform
· A high-impact opportunity to shape premium healthcare in Philippines and Asia
· Cross-border exposure and collaboration with an experienced, mission-driven team
· Career growth within a regional healthcare group
Job Types: Full-time, Permanent
Benefits:
- Company Christmas gift
- Company events
- Health insurance
- Life insurance
- Paid training
- Pay raise
- Staff meals provided
Work Location: In person
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