Assistant Manager for Marketing Communications
2 days ago
Contribute to the overall success of the marketing communications initiatives and projects, digital marketing strategies and social media campaigns set by the management.
Duties & Responsibilities
- Responsible for managing online and offline communications with internal and external
stakeholders to increase brand awareness and engagement of Chroma Hospitality, Quest Hotel
Tagaytay and Timberland Highlands Resort. - Responsible for the management of social media accounts, brand website and other digital
marketing efforts (Content marketing, EDM, etc.) for the managed brands of Chroma Hospitality,
Inc. with a focus on Quest Hotel, Tagaytay and Timberland Highlands Resort and other upcoming
properties. - Social Media account management includes writing of captions for posts, creation of social
media calendar, uploading/posting of content, community management, graphic design if
needed and social media analytics (Insights). - Directly coordinates with hotel properties (Quest Hotel, Tagaytay and Timberland Highlands
Resort and other upcoming properties) for contribution on F&B promos, Rooms promos and
other materials (e.g. property awards, operating hours, announcements etc.) and other projects
needed by the properties. - Contributes to the overall success and effectivity of marketing communications strategies by
giving input on the latest trends and industry benchmarks. - Assists the Digital Marketing Manager in preparing month end reports focusing on PR, social media and other digital marketing efforts.
- Assists in copywriting for press releases, blogs and presentation decks for group-wide
campaigns, international and local roadshows, and other Chroma initiated projects. - Assists in creating strategies for social media accounts to increase overall engagement rate and
followers. - Proactive competitor checks on social media and other channels available.
- Assists in the overall success of the Marketing Communications division through creative inputs
on all campaigns and projects initiated by Chroma, Quest Hotel Tagaytay & Timberland
Highlands Resort. - Any additional requirements related to Marketing Communications as deemed necessary by the
management.
QUALIFICATIONS
- Bachelors degree in Marketing, Advertising, Communications, or any related field.
- With relevant experience in the same or similar marketing communications role.
- Strong creative and technical skills in campaign development, copywriting, and content creation across digital and traditional platforms.
- Proficient in marketing tools, design software, and analytics platforms (e.g., Adobe Creative Suite, Canva, Meta Business Suite, Google Analytics).
- Excellent written and verbal communication, presentation, and project management skills.
- Ability to collaborate with cross-functional teams and manage multiple campaigns simultaneously.
- Willingness to work in Muntinlupa City.
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