Brand Manager

2 hours ago

Quezon City, National Capital Region, Philippines Happy Skin Full time ₱1,200,000 - ₱2,400,000 per year

Qualifications:

  • At least 5-7 years of solid experience in Brand Management (experience in the FMCG or Retail industry is an advantage)

  • Graduate of any four year course, preferably with a major in Business or Marketing

  • At least 3 years experience in supervisory or assistant managerial

  • Must have excellent leadership, project management, communication (both oral and written), and interpersonal skills.

  • Must have the ability to collaborate well with cross-functional teams.

  • Applicants must be willing to work in Quezon City.

Key Responsibilities:

  • Meet with stakeholders to determine brand objectives and strategies.

  • Analyze industry, competition and market trends.

  • Planning and executing marketing initiatives including campaigns, events, sponsorships, social media and corporate social responsibility programs.

  • Building brand awareness and increasing brand value and profitability.

  • Overseeing the production of advertisements, promotional materials and campaigns, online and offline.

  • Manage the brand through social media accounts, brand website and public relations – channels we rely on the most to create consumer demand, shape the direction and perception of the brand.

  • Design and conduct marketing ideation sessions to constantly refresh and energize campaign design, making each campaign captivating, convincing and engaging.

  • Lead marketing campaigns cross-functionally, working closely with Creative, Sales, and Operations teams, to ensure the campaign is delivered effectively and serves our Brand.

  • Research, develop and implement new and effective marketing strategies for integrated product and brand awareness campaigns, and always on brand building initiatives.

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