Brand Manager

14 hours ago

Quezon City, National Capital Region, Philippines WELLBA INC Full time ₱480,000 - ₱720,000 per year
  • Brand Strategy & Development
  • Develop and execute brand plans that align with company objectives and market opportunities.
  • Define brand positioning, value propositions, and messaging to ensure consistency across all touchpoints.
  • Conduct market and consumer research to identify insights, trends, and opportunities.
  • Marketing & Campaign Management
  • Plan and manage integrated marketing campaigns (digital, print, PR, social media, events, etc.).
  • Collaborate with creative, digital, and media agencies to deliver high-quality brand assets and campaigns.
  • Monitor and report on campaign performance and ROI.
  • Product & Portfolio Management
  • Partner with product development and sales teams to ensure brand alignment across the product lifecycle.
  • Oversee packaging, naming, and product communication strategies.
  • Budget & Performance Management
  • Manage brand budgets effectively, ensuring efficient allocation of resources.
  • Track and analyze brand performance metrics (market share, brand health, customer perception).
  • Cross-Functional Collaboration
  • Work closely with sales, communications, and product teams to ensure a unified brand experience.
  • Serve as the brand guardian, maintaining consistency in visual identity, tone, and messaging.

Job Type: Full-time

Pay: Php40, Php60,000.00 per month

Benefits:

  • Flexible schedule
  • Free parking
  • Opportunities for promotion
  • Paid training
  • Pay raise
  • Promotion to permanent employee

Work Location: In person

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