Digital Marketing Specialist

4 days ago

Makati City, National Capital Region, Philippines Advanced Nutritional Technologies (ANTECH), Inc. Full time ₱1,200,000 - ₱2,400,000 per year

Job Purpose

The Digital Marketing Specialist is responsible for leading ANTECH's digital presence by developing, implementing, and monitoring comprehensive digital marketing strategies across all online platforms. This role ensures that campaigns effectively engage target audiences, optimize media investments, and deliver measurable results that support brand equity and commercial growth.

The Digital Marketing Specialist serves as the subject matter expert in digital trends, analytics, and e-commerce, ensuring that ANTECH remains competitive in the online space. This role requires strong collaboration with internal teams and external partners to maximize digital impact while maintaining strict compliance with brand standards, regulatory guidelines, and industry best practices.

Key Responsibilities

Digital Strategy Development & Execution

  • Design and execute digital marketing strategies to strengthen ANTECH's online presence, consumer engagement, and lead generation.
  • Translate business objectives into digital campaigns that enhance brand visibility, product recommendation, and consumer loyalty.
  • Proactively research emerging platforms, tools, and digital innovations to keep ANTECH at the forefront of digital marketing.

Content Creation & Management

  • Oversee the creation, editing, and optimization of content across websites, social media, and e-commerce platforms.
  • Plan and manage video and photo shoots for online campaigns, ensuring brand and regulatory compliance.
  • Align digital content calendars with overall marketing campaigns and product launches.
  • Ensure all digital assets reflect ANTECH's brand identity and communication guidelines.

Campaign Monitoring & Optimization

  • Track and analyze digital campaign KPIs (reach, impressions, conversions, CTR, engagement, ROI).
  • Optimize campaigns for maximum efficiency and effectiveness using real-time performance data.
  • Provide regular reports to management with insights, trends, and recommendations for continuous improvement.
  • Collaborate with agencies and digital platform experts for campaign execution and performance reviews.

Search Engine Optimization (SEO) & Analytics

  • Implement SEO best practices, including keyword strategy, content optimization, and link-building to maximize organic traffic.
  • Conduct regular website audits and ensure strong technical SEO performance.
  • Leverage Google Analytics, Ads Manager, and other tools to evaluate website and campaign performance.
  • Recommend improvements in user experience (UX) and content design for better conversion.

E-Commerce Management

  • Develop and implement e-commerce strategies to increase online sales and strengthen digital retail partnerships.
  • Manage product listings, online promotions, and digital trade campaigns across e-commerce platforms (Lazada, Shopee, etc.).
  • Analyze e-commerce data to identify growth opportunities and optimize performance.

Collaboration & Cross-Functional Alignment

  • Work closely with the CRM team to ensure digital initiatives are aligned with customer engagement strategies.
  • Partner with the Brand, Trade, and Medical Marketing teams to create integrated campaigns.
  • Coordinate with external agencies, influencers, and brand ambassadors to expand reach and impact.

Compliance & Governance

  • Ensure all digital content and campaigns comply with ANTECH's brand guidelines, the Milk Code, DOH regulations, and relevant advertising standards.
  • Maintain proper documentation and approval processes for all digital initiatives.

  • Digital Marketing Specialist

    2 weeks ago

    Makati City, National Capital Region, Philippines Kreatex Digital Full time ₱1,200,000 - ₱2,400,000 per year

    Kreatex is a global creative and technology company bringing together elite squads of designers, animators, developers, and AI innovators. We deliver world-class digital products, immersive 3D experiences, and cutting-edge marketing strategies for international clients.We embrace AI-powered workflows to help our team work smarter, move faster, and push...

  • Performance Marketing Specialist

    4 days ago

    Makati City, National Capital Region, Philippines Centaur Digital Marketing Ph Inc Full time ₱900,000 - ₱1,200,000 per year

    Job Description:We are seeking a Performance Marketing Specialist with a sharp focus on maximizing Return on Advertising Spend (ROAS) across paid media channels. This role is ideal for a data-driven marketer who thrives in e-commerce environments and is skilled in planning, executing, and optimizing digital campaigns on platforms such as TikTok, Shopee,...

  • digital marketing specialist

    2 days ago

    Makati City, National Capital Region, Philippines Advanced Computing Solutions Inc. Full time $104,000 - $130,878 per year

    Digital Marketing SpecialistWe are looking for a Digital Marketing Specialist to strengthen our online presence and support business growth. The role involves managing campaigns across social media, search engines, email, and targeted ads while ensuring brand consistency and measurable results.Responsibilities:Plan and execute digital campaigns (SEO, SEM,...

  • Digital Marketing Analyst

    4 days ago

    Makati City, National Capital Region, Philippines Calibr8 Digital Full time ₱450,000 - ₱900,000 per year

    About Calibr8 DigitalAt Calibr8 Digital we unlock growth and value for E-commerce businesses through our digital marketing expertise.As a Digital Marketing Analyst (DMA), you will be a key member of the Digital TeamThorough research will be required to understand each client's industry, products/services, branding, and marketing goals.setting up campaigns...

  • Digital Marketing Specialist

    4 days ago

    Makati City, National Capital Region, Philippines One Outsource Direct Corporation Full time ₱900,000 - ₱1,200,000 per year

    We are looking for a skilled and creative Digital Marketing Specialist to drive our online marketing initiatives. If you're passionate about digital strategy, content creation, and data-driven campaigns, this is your chance to make an impactKey Responsibilities:Conduct market research to identify trends and opportunities.Monitor competitors' marketing...

  • Marketing & Advertising Specialist (Media Strategy & Planning)

    4 days ago

    Makati City, National Capital Region, Philippines Kreatex Digital Full time ₱900,000 - ₱1,200,000 per year

    Marketing & Advertising SpecialistCompany: Kreatex Digital Inc.Location: Makati Employment Type: Full-TimeAbout UsKreatex is a creative and technology powerhouse building immersive, world-class digital experiences across 3D, animation, development, and AI. We partner with FMCG, D2C brands, luxury labels, and consumer electronics companies to create...

  • Digital Marketing Specialist

    4 days ago

    Makati City, National Capital Region, Philippines Goldenhand Management Full time ₱144,000 - ₱600,000 per year

    We are looking for a Digital Marketing Specialist who will handle the online presence of BCMSI & 51st Manpower Agency. The role will focus on brand awareness, recruitment support, and digital campaigns to attract both clients and qualified applicants.Key ResponsibilitiesSocial Media ManagementCreate, schedule, and manage brand awareness posts across...

  • Digital Marketing Specialist

    4 days ago

    Makati City, National Capital Region, Philippines Advanced Nutritional Technologies Full time ₱300,000 - ₱360,000 per year

    JOB SUMMARYThe Digital Marketing Specialist will develop, execute, and monitor strategic digital marketing campaigns across all online platforms. This role is responsible for content creation, website and social media management, digital campaign monitoring, ad optimization, and performance analysis. The role requires strong collaboration across internal and...

  • Digital Marketing Associate Specialist

    2 days ago

    Makati City, National Capital Region, Philippines Manpower Outsourcing Services, Inc. Full time $70,000 - $120,000 per year

    Digital Marketing Associate Specialist - Consumer, Digital Activation, HHDDA- Asia PacificJob Summary: We are seeking a highly skilled Digital Marketing Associate Specialist to support our day-to-day consumer activation campaign operation across Asia-Pacific markets. This role combines omnichannel media campaign execution, social media & listening...

  • Digital Marketing Specialist

    1 week ago

    Makati City, National Capital Region, Philippines Vertaccount Inc. Full time ₱1,200,000 - ₱2,400,000 per year

    Job Highlights:US Based-ClientWork from HomeEquipment ProvidedDayshift ScheduleOverviewThe Digital Marketing Specialist is a data-driven digital marketer responsible for developing, executing, and optimizing multi-channel campaigns that drive measurable growth across paid search, display, social, and SEO. This role blends analytical expertise with creative...