KOL Specialist
12 hours ago
Job Title:
KOL Specialist (Influencers, Brand Ambassadors & Affiliate Marketing)
Company:
Dynn Enterprises OPC
Location:
Hybrid (Report to Makati office twice a month)
Employment Type:
Full-time
Industry:
E-Commerce
About Dynn Enterprises
Dynn Enterprises is a rapidly growing health and wellness brand dedicated to improving lives through science-backed, premium-quality solutions. We combine rigorous research with genuine care to create products that truly make a difference.
As we expand across digital and physical spaces, we are cultivating a community of people who believe in proactive wellness, informed choices, and the power of quality nutrition. At Dynn Enterprises, we approach every formulation with scientific integrity and every interaction with warmth.
Role Overview
The KOL Specialist will manage and scale relationships with Key Opinion Leaders (KOLs), influencers, brand ambassadors, and affiliates. This role drives brand awareness, engagement, and ecommerce growth through authentic, performance-driven partnerships.
Key Responsibilities
- Identify, recruit, and manage KOLs, influencers, veterinarians, trainers, and other content creators in the canine space.
- Build and oversee a structured brand ambassador program, including onboarding, engagement, and performance tracking.
- Manage and scale the affiliate marketing program, ensuring proper recruitment, setup, and performance monitoring.
- Plan and execute influencer, affiliate, and product seeding campaigns across social media and ecommerce platforms (including TikTok).
- Ensure all content aligns with canine science principles, brand guidelines, and compliance standards.
- Track and analyze campaign performance, providing regular reports and recommendations for optimization.
- Stay updated on trends in pet wellness, influencer marketing, and ecommerce.
- Manage Affiliate Rewards, ensuring accurate tracking, reporting, and timely reward distribution to affiliates.
Key Performance Indicators (KPIs)
- Onboard
5–7 qualified influencers per month
. - Execute
50–70 product seedings and TikTok affiliate campaigns per month
. - Maintain
high-quality, compliant content
across all partnerships. - Affiliate rewards managed accurately and distributed timely.
- Targets may be adjusted based on performance and business growth.
Qualifications
- Bachelor's degree in Marketing, Communications, Business, or related field.
- 2–4 years of experience in influencer marketing, KOL management, or affiliate marketing (pet, wellness, or science-based brands preferred).
- Familiarity with canine science, pet health, or dog training is a strong advantage.
- Strong relationship management, negotiation, and communication skills.
- Data-driven, organized, and able to manage multiple campaigns simultaneously.
Why Join Us
- Work with a
mission-driven brand
grounded in science and animal welfare. - Collaborate with respected experts and creators in the canine industry.
- Opportunity to
build and scale programs with direct impact
on brand growth. - Dynamic, fast-paced ecommerce environment with room for innovation and ownership.
- Be part of a
team that values innovation, customer focus, and collaboration
. - Operate within a
quality-driven company
committed to HACCP, GMP, FDA, and BAI standards. - Join a culture built on
integrity, transparency, and continuous learning
.
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