MARKETING MANAGER

2 weeks ago

Ortigas, Philippines Aickman and Greene Consultant's Corporation Full time

Job Description

The Marketing Manager is responsible for developing and executing marketing strategies that strengthen the brand, increase customer engagement, and drive sales for the bakery/pastry business. This role oversees brand management, digital marketing, promotional campaigns, market research, and product launches. The Marketing Manager will work closely with Operations, Product Development, and Management to ensure all marketing initiatives align with business goals and reflect the company's brand identity.

Key Responsibilities:

  • Develop and implement strategic marketing plans that enhance brand visibility, increase foot traffic, and boost sales across all branches.
  • Lead product and seasonal campaign planning—including promotions, creative concepts, and marketing materials.
  • Oversee digital marketing activities, including social media management, content creation, online ads, engagement strategies, and analytics.
  • Collaborate with the Product Development team to support new product launches, ensuring effective rollout and customer communication.
  • Conduct market research to analyze consumer trends, competitor activities, and emerging opportunities.
  • Manage the company's brand identity by ensuring consistency across all touchpoints (stores, packaging, digital assets, promos, customer experience).
  • Coordinate with Operations and Area Managers for campaign implementation and monitoring of results.
  • Take charge of partnerships, sponsorships, collaborations, and influencer engagements to boost brand reach.
  • Create and manage marketing budgets, ensuring cost-efficient campaigns with measurable ROI.
  • Track marketing KPIs and performance metrics; prepare regular reports with insights and recommendations.
  • Manage external agencies, suppliers, and creatives (graphic designers, photographers, printers, etc.).
  • Oversee events, store openings, anniversary promos, and customer engagement activities.

Qualifications:

  • Bachelor's degree in Marketing, Business Administration, Mass Communication, or related field.
  • Minimum of 3–5 years of experience in marketing, preferably in F&B, retail, bakery, or lifestyle brands.
  • Strong background in digital marketing, social media strategy, and campaign management.
  • Creative thinker with strong brand understanding and visual communication skills.
  • Experience with market research, consumer insights, and competitive analysis.
  • Proficient in Canva, Adobe Creative Suite, or other creative tools is an advantage.
  • Strong communication, project management, and leadership skills.
  • Ability to work cross-functionally with Operations, Product Development, and external partners.
  • Highly organized, proactive, and able to work in a fast-paced environment.
  • Strong analytical skills with the ability to track metrics and interpret campaign performance.
  • Willing to do occasional fieldwork/branch visits for campaign execution and market assessment.

Job Type: Full-time

Pay: Php50, Php60,000.00 per month

Work Location: In person

  • marketing manager

    4 days ago

    Ortigas, Philippines GO ASIA ENTERTAINMENT Full time

    JOB SUMMARY:Marketing Manager drives brand visibility, market share, and business growth through strategic marketing initiatives.DUTIES & RESPONSIBILITIES:Strategic PlanningDevelop and implement comprehensive marketing plans and strategies aligned with business goals;Conduct market research to identify target audience, analyze the competition and market...

  • Marketing Manager

    2 weeks ago

    Ortigas, Philippines Euro Asia Executive Search Full time

    The Marketing Communications Manager shall be responsible for the development and seamless delivery of a fully-integrated Brand Strategy for the business.Develop dynamic marketing plans, engaging with the community, directing marketing efforts, and driving sales via branding, advertising and content generation, omni-channel promotions, creative executions...

  • Marketing Manager

    1 week ago

    Ortigas, Philippines Ifelse Ph Inc. Full time

    The Marketing Manager will be responsible for developing and executing strategic marketing plans to increase brand awareness, boost customer engagement, and support overall business goals. This role requires strong leadership, creativity, and a deep understanding of digital and traditional marketing strategies.Key ResponsibilitiesDevelop and implement...

  • Marketing Manager

    2 weeks ago

    Ortigas, Philippines Uni-Orient Travel, Inc Full time

    QUALIFICATIONSCandidate must have a degree in Marketing/ Art/ Design/ Creative multimedia, or equivalentAt least five years of related work experience in the same position is neededExperience in developing and leading the execution of annual marketing planExcellent copywriting, editing, and communication skillsSolid experience in social media and current...

  • Channel Marketing Manager

    5 hours ago

    Ortigas, Philippines Century Pacific Food Inc. Full time

    Job Summary:The Channel Marketing Manager for Food Service drives business growth by developing and executing channel marketing strategies and programs that strengthen the company's presence in the HORECA (Hotels, Restaurants, and Catering) segment. The role focuses on crafting, implementing, and evaluating Food Service–specific initiatives that support...

  • Marketing and Communication Manager

    2 weeks ago

    Ortigas, Philippines EPS Full time

    The Role:We are seeking a dynamic and experienced Marketing & Communications Manager to drive brand growth and engagement in the Philippines market. This role is responsible for developing and executing integrated marketing and communications strategies that strengthen brand positioning, support patient acquisition, and enhance lead generation.The ideal...

  • Marketing and Communications Manager

    1 week ago

    Ortigas, Philippines EPS Staffing Service Group Inc Full time

    Job Type: Permanent (Full-time)Work Arrangement: Hybrid with minimum 3 days physically in officeWork Location: Ortigas, Pasig (Meralco Avenue)Work Schedule: Monday to Friday (day shift, PH hours)About the role:Our client, a leading Healthcare sector, is currently looking for a dynamic and experienced Marketing & Communications Manager to drive brand growth...

  • E-commerce Manager

    2 weeks ago

    Ortigas, Philippines eNAV Marketing Services, Inc. Full time

    About the RoleWe are seeking a highly skilled E-Commerce Manager to oversee online store operations, marketplace management, and business growth for multiple client brands. This role requires strong leadership, analytical skills, and hands-on experience in managing end-to-end e-commerce workflows.ResponsibilitiesDevelop e-commerce SOPs, onboarding processes,...

  • Meta & TikTok Ad Strategist (Onsite)

    1 week ago

    Ortigas, Philippines Irecon Marketing Full time

    Job Title: Meta & TikTok Ad StrategistLocation: Ortigas/ BGCDepartment: Marketing / PerformanceReports to: Sr. Project ManagerJob Type: Full-TimeAbout UsWe're a fast-growing DTC eCommerce brand focused on health & wellness, delivering exceptional products and customer experiences. Our team is driven by data, creativity, and constant optimization. We're...

  • marketing manager

    7 days ago

    Ortigas, Metro Manila, Philippines Shinagawa LASIK & Aesthetics Center Corp. Full time

    JOB REQUIREMENTS:Candidate must possess Bachelor's Degree in Business Administration/ Marketing/Entrepreneurship or in any field.At least more than 7 years (s) of working experience in the related field.Has experience working in medical industry is advantage.Must have excellent communication and negotiation skills.Knowledgeable in Meta Business Suite,...