Marketing Manager

1. 1.    Develop and Execute Strategic Marketing Plans: Formulate and implement comprehensive marketing strategies for leasing, rentals, and sales of Goldfield and Omoda & Jaecoo Iloilo to enhance market position, increase brand visibility, and drive qualified customer interest.

2.    Lead Generation & Conversion Strategy: Design and manage lead generation strategies through targeted campaigns and relationship- building efforts, ensuring the consistent flow of qualified prospects aligned with sales goals.

3.    Performance Monitoring & Optimization: Analyze sales and marketing performance metrics to assess the effectiveness of campaigns, identify trends, and implement data-driven improvements to maximize return on investment.

4.    Brand Management & Consistency: Uphold and enforce a unified brand identity across all materials, signage, offline campaigns, and customer interactions to strengthen market recognition and trust.

5.    Support Field & Community Marketing Initiatives: Coordinate and support on-ground promotional activities such as open houses, property and auto fairs, site tours, and local engagements to enhance customer reach and brand exposure.

6.    Cross-Functional Collaboration & Management Support: Collaborate with sales, operations, and executive teams to align marketing efforts with broader business objectives. Execute additional strategic tasks and initiatives as directed by Management.

7.    Managing: Manage Goldfield/Omoda Team & supervise sales team.

8.    Process Management & Optimization

• Analyze and improve operational systems, processes, and policies.

• Identify inefficiencies and implement solutions to reduce costs and increase productivity.

• Standardize procedures and maintain quality control.

1. Team Leadership & Supervision

• Manage, train, and support operations staff.

• Oversee departmental performance and ensure alignment with company goals.

• Conduct regular performance evaluations and provide feedback.

1. Strategic Planning & Execution

• Collaborate with leadership to set operational goals.

• Align day-to-day activities with strategic business objectives.

• Prepare and present reports on performance, trends, and improvements.

11. Compliance & Risk Management

• Ensure compliance with industry regulations, health & safety standards, and company policies.

• Manage risks related to operations and implement contingency plans.

12. Customer & Client Satisfaction

• Ensure customer service teams are supported with efficient processes.

• Monitor service delivery and implement improvements based on feedback.

V. KEY PERFORMANCE INDICATORS

1.    Task Completion Rate: Demonstrates efficiency and ability to meet deadlines. Measured by   Percentage of assigned tasks completed within a given timeframe.

2.    Quality of Work / Error Rate: Ensures high standards and reduces rework. Measured by the accuracy and standard of completed work, often measured by the absence of errors.

3.    Efficiency / Time Management: Optimizes resource utilization and overall workflow. Measured by average time taken to complete common tasks, or adherence to estimated task completion times.

4.    Timeliness & Reliability / Attendance: Indicates reliability and commitment. Measured by the percentage of scheduled workdays an employee is present.

5.    Punctuality: Adherence to start times, meeting schedules, and deadlines. Measured by the number of late arrivals/submissions, or percentage of on-time arrivals/submissions.

6.    Compliance & Reporting: Adherence to deadlines and completeness for all mandatory reports, forms, or documentation.

7.    Adherence to Company Rules and Regulations: Compliance with established organizational guidelines, safety protocols, and ethical standards.

8.     Teamwork and Collaboration: The ability to work effectively with colleagues, contribute to group efforts, and share information.

9.    Employee Engagement (indirect): Level of enthusiasm, commitment, and involvement in their work and the organization.