Area Business Manager

3 days ago

Cebu City, Central Visayas, Philippines Anytime Fitness Full time ₱1,200,000 - ₱3,600,000 per year

We are not looking for an average Area Business Manager. We are looking for a growth-driven operator, a results-oriented leader with the vision and grit to scale multiple Anytime Fitness clubs into thriving, high-performing businesses.

As a core driver of regional success, you will report directly to senior leadership and own the systems, people, and strategies that define operational excellence across your designated area. This is a role at the intersection of business growth, people leadership, and brand execution where you will transform gyms into benchmarks of performance, culture, and member experience.

What You'll Be Responsible For:

1. Business Growth & Strategy

  • Develop and implement area-wide growth strategies that drive revenue, expand membership, and increase retention.
  • Identify new business opportunities, partnerships, and local market tactics that fuel competitive advantage.
  • Collaborate with marketing to execute impactful campaigns that attract and keep members engaged.

2. Operational Excellence

  • Lead and coach gym managers to deliver seamless daily operations with consistency and discipline.
  • Conduct regular site visits to ensure every club meets Anytime Fitness standards, creating a safe, welcoming, and high-energy environment.
  • Analyze performance metrics (KPIs) and drive corrective actions to hit and exceed targets.

3. Financial Stewardship

  • Own area-level budgets, expenses, and profitability metrics.
  • Ensure financial goals are achieved through disciplined cost management and strategic investment.
  • Provide data-driven insights to leadership to inform growth decisions.

4. People Leadership

  • Recruit, develop, and inspire a high-performing team of managers and staff.
  • Build a culture of accountability, motivation, and member-first service.
  • Lead training initiatives that elevate leadership capacity and frontline performance.

Non-Negotiable Qualifications

  • Bachelor's degree in business, marketing, or a related field.
  • Minimum 3 years in a management role (fitness industry experience strongly preferred).
  • Proven track record of driving business growth and exceeding performance targets.
  • Strong leadership presence with the ability to manage, coach, and inspire diverse teams.
  • Expertise in KPI management, budgeting, and financial decision-making.
  • Excellent communication, interpersonal, and problem-solving skills.
  • Flexible and resilient, able to thrive in a fast-moving, multi-site environment.

What Success Looks Like:

a. Clubs under your leadership consistently outperform revenue, retention, and member satisfaction benchmarks.

b. Managers and staff are empowered, motivated, and aligned with the brand's mission.

c. Area operations run like clockwork, efficient, consistent, and scalable.

d. Members experience the best version of Anytime Fitness in every location you oversee.

e. You are seen as a trusted leader who balances growth, people, and performance.

Ready to Lead Beyond the Club Level?

This isn't a desk job; it's a hands-on leadership opportunity to shape multiple gyms into powerful engines of growth and impact. If you're passionate about business, people, and fitness, and have the leadership edge to deliver results across an entire region, we want to hear from you.

Apply now with your resume and a summary of how you've scaled businesses and led teams to success.

Let's build stronger clubs, stronger members, and stronger communities together.

Would you like me to make this more aggressive and entrepreneurial (appealing to candidates who want to be mini-CEOs of their area) or more people-centered (highlighting mentorship and culture building)?

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