Marketing Manager

3 days ago

Quezon City, National Capital Region, Philippines Robinsons Handyman Inc Full time $80,000 - $120,000 per year

Job Summary:

We are seeking an experienced and strategic Marketing Manager to lead our marketing efforts. This role is responsible for developing, implementing, and overseeing marketing campaigns that promote our brand, products, and services. The ideal candidate is both creative and analytical, capable of managing a team, optimizing campaign performance, and driving measurable business results.

Key Responsibilities:

  • Develop and execute comprehensive marketing plans and strategies aligned with business objectives.

  • Plan and manage campaigns across multiple channels (digital, print, events, social media, email, etc.).

  • Analyze market trends, customer needs, and competitive positioning to inform marketing strategies.

  • Collaborate with sales, product, and creative teams to support go-to-market strategies and branding.

  • Oversee the creation of marketing materials, including content, advertising, and promotional items.

  • Manage and optimize digital marketing activities including SEO, PPC, and social media marketing.

  • Monitor campaign performance and prepare detailed reports on ROI and KPIs.

  • Manage the marketing budget and ensure cost-effective initiatives.

  • Lead and mentor a marketing team, encouraging innovation and performance excellence.

Qualifications:

  • Bachelor's degree in Marketing, Business, Communications, or a related field (Master's preferred).

  • 3 to 5 years of experience in marketing, with at least 2 years in a managerial role.

  • Strong understanding of current marketing trends, digital tools, and analytics platforms.

  • Proven ability to plan and manage budgets and marketing campaigns.

  • Excellent communication, leadership, and project management skills.

  • Experience with systems and marketing automation tools (e.g., HubSpot, Salesforce, Mailchimp).

Preferred Skills:

  • Experience in Retail is an advantage.

  • Familiarity with content marketing and branding principles.

  • Ability to thrive in a fast-paced, dynamic environment.

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