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Sales/Marketing Officer
2 weeks ago
Sales/Marketing Officer
Marketing Functions
- Develops and implements marketing strategies.
- Manages campaigns and analyzes market trends to promote products or services.
- Work with other departments to achieve marketing objectives and enhance brand awareness.
Core Responsibilities:
Strategy Development: Contributing to the development and execution of marketing strategies aligned with business objectives.
Campaign Management: Planning, implementing, and managing marketing campaigns across various channels (digital, print, etc.).
Market Analysis: Monitoring market trends, consumer behavior, and competitor activities to identify opportunities and optimize marketing efforts.
Content Creation: Developing marketing materials such as brochures, website content, and social media posts.
Event Management: Organizing and participating in promotional events and activities for Loan Advisors and Loan Agencies and other activities.
Performance Monitoring: Tracking and analyzing campaign performance using key metrics and reporting on results.
Budget Management: Collaborating with managers to prepare and monitor marketing budgets.
Stakeholder Collaboration: Working with internal teams (sales, product development) and external vendors (agencies, media partners).
Skills and Qualifications:
- Marketing Knowledge: Understanding of marketing principles, strategies, and best practices.
- Communication Skills: Excellent written and verbal communication skills for creating marketing materials and presentations.
- Analytical Skills: Ability to analyze data, interpret market trends, and assess campaign performance.
- Creativity: Ability to develop innovative marketing ideas and content.
- Project Management: Ability to plan, organize, and execute marketing campaigns and events.
- Digital Marketing: Familiarity with digital marketing channels, tools, and analytics.
- Collaboration: Ability to work effectively with cross-functional teams and external partners.
Sales Functions
- Responsible for generating revenue by selling a company's products or services
- Identify and cultivate new leads
- Manage customer relationships
- Close sales deals
- Involves a combination of client-facing activities, sales strategy development, and reporting on sales performance.
Key Responsibilities:
Sales Generation:
· Identifying and acquiring new customers.
· Developing and implementing effective sales strategies.
· Meeting or exceeding sales targets and quotas.
· Presenting and demonstrating products or services to potential clients.
· Negotiating sales deals and contracts.
Relationship Management:
· Building and maintaining strong relationships with existing and new clients.
· Understanding customer needs and providing appropriate solutions.
· Handling customer inquiries and complaints.
· Providing excellent customer service and ensuring customer satisfaction.
Market Awareness:
· Monitoring market trends and competitor activities.
· Analyzing sales data and preparing reports for management.
· Staying informed about product updates and new offerings.
Collaboration and Support:
· Collaborating with marketing and other internal teams to support sales efforts.
· Participating in sales meetings and training sessions.
· Assisting in the development of sales materials and presentations.
Essential Skills:
- Sales and Negotiation: Proven ability to close deals and negotiate favorable terms.
- Communication: Excellent written and verbal communication skills.
- Customer Relationship Management: Strong interpersonal and relationship-building skills.
- Problem-Solving: Ability to identify and resolve customer issues effectively.
- Time Management: Ability to prioritize tasks and manage time effectively.
- Product Knowledge: Thorough understanding of the products or services being sold.
- Analytical Skills: Ability to analyze sales data and identify trends.
Qualifications:
- Bachelor's degree in sales, marketing, business administration, or a related field.
- Experience in a sales role, preferably with a proven track record of achieving targets.
- Familiarity with CRM software and sales methodologies.
Job Types: Full-time, Permanent
Benefits:
- Company Christmas gift
- Company events
- Health insurance
- Life insurance
- Opportunities for promotion
- Paid training
- Promotion to permanent employee
- Staff meals provided
Work Location: In person