Ecommerce Marketing Specialist

4 days ago


Bonifacio Global Metro Manila, Philippines Gentro Int'l. Products Inc. Full time

Gentro International Products Inc. is looking for an Ecommerce Marketing Specialist to support the growth of our online stores across leading ecommerce platforms. If you're organized, analytical and passionate about ecommerce and growing brands, this role is perfect for you.

Key Responsibilities

  • Manage, monitor and oversee ecommerce storefronts on Shopee, Lazada, TikTok Shop, etc.
  • Assist in planning and launching promos, campaigns, vouchers and platform events.
  • Coordinate with design, marketing and operations teams for product uploads, creatives and campaign requirements.
  • Monitor GMV, traffic, conversion and other key ecommerce metrics.
  • Prepare regular performance reports and insights.
  • Conduct competitor and market research.
  • Assist in planning initiatives and joining events that will help the firm's brands gain market recognition and share.
  • Lead the growth of assigned brands by executing effective marketing strategies, improving conversions and maximizing online opportunities.

Qualifications

  • 2-3 years of experience in Ecommerce, Online Marketing or Digital Operations.
  • Familiar with Seller Center tools on Shopee, Lazada and TikTok Shop.
  • Proficient in Meta Business Suite and TikTok Advertising.
  • Strong analytical skills and comfortable with using data analysis to drive decision making.
  • Organized, detail-oriented and able to handle multiple tasks.
  • Good communication and coordination skills.
  • Bonus: experience in FMCG + experience in influencer/affiliate programs.


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