Direct-Response Performance Marketer for SaaS

2 weeks ago


Work from Home, Philippines 65d6d021-b965-450b-b1bc-8840ec1a338b Full time ₱20,000 - ₱50,000 per year

ABOUT THE ROLE

We are looking for a direct-response performance marketer who can take a SaaS product and scale it end-to-end:

Traffic → Landing Page → Conversion → Retargeting → Automation → Sales

with zero human involvement.

Your mission is simple: launch, optimize, and scale profitable user acquisition.

No branding fluff. No vanity metrics. Only conversions and ROAS.

WHAT YOU WILL OWN

1. Paid Acquisition

  • Meta Ads (FB/IG)
  • Google/YouTube Ads
  • TikTok Ads
  • LinkedIn Ads (B2B)
  • Pixel + server-side tracking

2. Funnel Optimization (CRO)

  • Build and optimize landing pages
  • Remove friction and increase conversions
  • Run continuous A/B tests
  • Analyze heatmaps, user behavior flows, and analytics

3. Marketing Automation

  • Retargeting campaigns
  • Email/SMS sequences
  • Abandoned cart or flow recovery
  • Lookalike audiences

4. Direct-Response Copywriting

  • Ad copywriting
  • Landing page copy
  • Offer testing
  • Use of psychological triggers

KEY METRICS

You will be measured on:

  • CAC (Cost per Acquisition)
  • ROAS (Return on Ad Spend)
  • Landing page conversion rates
  • LTV:CAC ratio
  • Ability to scale spend profitably

REQUIREMENTS:

  • 3+ years in performance marketing or direct-response marketing
  • Proven track record scaling SaaS or digital products
  • Can provide dashboards, not just "pretty ads"
  • Comfortable managing $1k–$10k/day budgets
  • Experienced with GA4, Hotjar/Clarity, and direct-response funnels
  • Strong ad and landing page copywriting skills
  • Fast, data-driven, test-everything mentality with no ego

BONUS SKILLS (MAJOR ADVANTAGE)

  • Experience with B2B SaaS
  • Server-side tracking knowledge
  • Experience creating medium/long-form sales pages
  • Strong analytical background
  • UX intuition

Job Type: Part-time

Pay: From Php471.00 per hour

Expected hours: 20 per week

Benefits:

  • Work from home

Work Location: Remote


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