Events and Social Media Specialist

3 days ago

Makati City, National Capital Region, Philippines FABTECH GROUP OF COMPANIES Full time $40,000 - $60,000 per year

The Events & Social Media Specialist plays a key role in enhancing brand visibility through strategic digital marketing and event coordination. This position is responsible for managing official social media accounts, developing and implementing content strategies, and analyzing campaign performance to support business objectives. The role also involves supporting the planning, organization, and execution of marketing events and promotional activities. The ideal candidate demonstrates strong communication skills, creative acumen, and a solid background in marketing, social media management, and event execution.

Duties and Responsibilities:

Social Media

-Manage assigned brand pages' (Facebook, Instagram, etc.) postings, inquiries and online community activities

-Conceptualize content plan, copywriting, creative directing, scheduling & posting for social media pages

-Measure and analyze the success of every social media campaign, providing regular performance reports and insights.

-Collaborate with Marketing Supervisor for the development of marketing campaign and promotions

-Develop strategies to increase brand awareness, generate leads, and drive sales

-Attends content shoots and collaborate closely with Creatives team to create visually appealing and informative content that aligns with brand guidelines

-Ensures coverage of events on social media

-Update databases and inventories of all marketing assets

-Stay up-to-date with the latest social media trends, best practices, and emerging platforms.

Events

-Assist in the development of event concepts and plans

-Plan and execute marketing activities and partnerships for the assigned products and brands

-Assists in organizing promotional events and campaigns.

-Manage demo assets and programs including the documentation and filing of marketing and branding collateral requests

-Coordination with all internal departments and brand partners for processing of request and materials

-Assist and support on-site event setup and coordination

-Document event activities

-Support in post-event tasks

Qualifications:

-Bachelor's degree in Marketing, Communications, Business, Digital Media or related field.

-With solid experience in Marketing, Social Media Management and Events.

-Must be proficient in graphic design and editing platforms. Familiarity with video editing software for short-form video content.

-Has good presentation skills & exceptionally strong interpersonal skills. Self-motivated, a quick learner, proactive, persistent, an achiever.

-Strong writing skills and ability to craft clear, engaging, and on-brand social media captions.

-Familiarity with social media platforms and trends (Facebook, Instagram, TikTok, LinkedIn).

-Shows a high degree of self-confidence and maturity and projects a strong sense of leadership.

-Must have a creative mindset and attention to detail.

-Excellent time management and multitasking abilities.

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