Brand Manager

3 days ago

Taguig, National Capital Region, Philippines Select Goods Full time ₱28,000 - ₱30,000 per year
  • Brand Strategy & Planning:
  • Develop and implement comprehensive brand strategies that align with overall business objectives.
  • Conduct market research to identify trends, opportunities, and competitive threats.
  • Define and manage the brand's positioning, messaging, and visual identity.
  • Marketing Campaign Management:
  • Plan, execute, and analyze marketing campaigns across various channels, including digital, social media, print, and events.
  • Manage marketing budgets and ensure efficient allocation of resources.
  • Collaborate with cross-functional teams (e.g., sales, product development, creative) to ensure campaign success.
  • Product Development & Innovation:
  • Work closely with product development teams to identify and launch new products that meet consumer needs and align with the brand strategy.
  • Analyze product performance and identify opportunities for improvement.
  • Monitor competitive product offerings and identify gaps in the market.
  • Brand Communication & Content Creation:
  • Develop and maintain consistent brand messaging across all communication channels.
  • Oversee the creation of engaging and informative content, including website copy, social media posts, blog articles, and marketing materials.
  • Ensure all content aligns with brand guidelines and resonates with the target audience.
  • Customer Engagement & Advocacy:
  • Develop and implement strategies to enhance customer loyalty and brand advocacy.
  • Monitor customer feedback and address concerns in a timely and professional manner.
  • Build relationships with key influencers and brand ambassadors.
  • Budget Management & Analysis:
  • Develop and manage the brand's marketing budget, ensuring efficient allocation of resources.
  • Track and analyze key performance indicators (KPIs) to measure the effectiveness of brand initiatives.
  • Prepare regular reports on brand performance and make recommendations for improvement.
  • Team Leadership & Collaboration:
  • Lead and mentor a team of marketing professionals (depending on the size of the organization).
  • Foster a collaborative and results-oriented work environment.
  • Work closely with other departments to ensure brand consistency and alignment across the organization.

Job Type: Full-time

Pay: Php28, Php30,000.00 per month

Benefits:

  • Paid training

Work Location: In person

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