Brand Manager

4 days ago

Taguig, National Capital Region, Philippines Curran Daly + Associates Full time ₱1,200,000 - ₱3,600,000 per year

About the Brand Manager Role:

We are seeking a
highly driven and experienced Brand Manager
to lead the strategic development and execution of marketing initiatives for our Ophthalmology portfolio. The role is integral in driving brand performance, strengthening market presence, and ensuring sustainable growth in alignment with company objectives.

Key Responsibilities

  • Develop and execute brand strategies, marketing plans, and campaigns to achieve sales and growth targets for the Ophthalmology portfolio.
  • Conduct in-depth market analysis, competitive benchmarking, and customer insights to identify opportunities for brand positioning and portfolio expansion.
  • Collaborate with cross-functional teams (Sales, Medical, Regulatory, Finance, etc.) to ensure seamless execution of marketing programs.
  • Drive product life cycle management, including new product launches, brand revitalization, and end-of-life strategies.
  • Manage budgets, track ROI of brand initiatives, and ensure cost-effective resource allocation.
  • Engage and build strong partnerships with healthcare professionals, key opinion leaders (KOLs), and industry stakeholders.
  • Ensure compliance with regulatory standards, ethical guidelines, and company policies in all brand activities.

Qualifications

  • Bachelor's degree in Marketing, Business, Pharmacy, or related field; MBA is an advantage.
  • Minimum of 5 years' experience in brand management within the pharmaceutical industry, specifically handling Ophthalmology products (mandatory).
  • Strong track record in developing and executing successful brand strategies that deliver measurable results.
  • Excellent understanding of the pharmaceutical market landscape, particularly in Ophthalmology.
  • Strong analytical, strategic thinking, and project management skills.
  • Excellent communication, presentation, and interpersonal skills.
  • Highly motivated, innovative, and able to work independently while thriving in a collaborative team environment

Ready to advance your career in brand management with a leading global pharmaceutical company? Apply today or email
/
to arrange a confidential conversation.

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