Business Growth Specialist

19 hours ago

Province of Palawan, Mimaropa, Philippines beBeeCampaign Full time $89,522 - $108,657

Job Overview

We're seeking an experienced Campaign Strategist to join our team. In this role, you'll drive business growth through precision outreach, strategic campaigns, and AI-driven execution.

Your key responsibilities will include:

  • Maintaining seamless campaign execution with exceptional deliverable quality and transparent performance visibility.
  • Creating materials that directly impact client perception, managing asynchronous client communications, and participating in strategic meetings to provide campaign updates and performance context.

This role requires a balance of strategic oversight and tactical execution, including:

  • Monitoring, analyzing, and optimizing multi-channel LinkedIn and email campaigns using advanced automation tools and platforms.
  • Collaborating on comprehensive go-to-market strategy development, campaign architecture, and outreach sequencing.
  • Developing and refining high-converting outreach messaging, including connection requests, multi-touch follow-up sequences, and email cadences.
  • Leading campaign brief development, ideal customer profile refinement, and lead list validation processes.
  • Conducting A/B testing on messaging, timing, and targeting parameters to maximize campaign performance.
  • Designing and maintaining sophisticated reporting dashboards, performance summaries, and strategic recommendations for client review.
  • Developing compelling, brand-aligned copy that resonates with client objectives and maintains consistent voice across all touchpoints.
  • Managing automated and manual client communication workflows, including meeting booking updates, campaign milestones, and performance highlights.
  • Creating executive-level presentations and campaign retrospectives for quarterly business reviews.

Data Management & CRM Operations:

Your responsibilities will also include:

  • Maintaining comprehensive contact tagging, activity logging, and lead progression tracking within CRM systems.
  • Managing appointment coordination, including no-show follow-up, reschedule processing, and confirmation workflows.
  • Executing systematic re-engagement campaigns for prospects expressing future interest or delayed buying timelines.
  • Ensuring data integrity across all client touchpoints and maintaining GDPR/compliance standards.

Performance Analytics & Reporting:

You'll be responsible for:

  • Generating comprehensive daily end-of-day reports featuring key metrics, execution blockers, campaign highlights, and strategic recommendations.
  • Maintaining real-time client and campaign performance dashboards using Coda and integrated analytics platforms.
  • Partnering with AI operations team on automated monthly and weekly client reporting processes.
  • Conducting regular campaign performance analysis and optimization recommendations.

Cross-Functional Collaboration:

You'll work closely with:

  • SDRs, Researchers, Campaign Managers, and AI specialists through Slack and project management platforms.
  • Ensuring alignment on lead sourcing requirements, campaign preparation timelines, and automation deployment status.
  • Interfacing with research team for targeting refinements, list updates, and market intelligence gathering.
  • Supporting onboarding of new team members and knowledge transfer for campaign handoffs.

Ideal Candidate Profile:

The ideal candidate will possess:

  • Experience in B2B outbound copywriting, go-to-market strategy development, and account management.

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