Category Development Manager
4 days ago
About the Role
We are seeking an experienced Trade Marketing professional to join our team as an Assistant Trade Marketing Manager. In this role, you will play a key part in achieving category sales and market share objectives through retail and shopper marketing strategy.
- Define the annual channel marketing plan per customer, recommending promotion intensity and optimum promo mix per channel/customer.
- Establish measures for each activity as aligned cross-functionally to achieve overall goals and objectives.
- Collaborate with cross-functional teams to develop standards for in-store executions.
Responsibilities
- Develop and execute trade marketing plans that drive category sales growth.
- Collaborate with Sales and Marketing teams to develop success measures for category leadership initiatives.
- Work effectively with cross-functional teams to achieve overall goals and objectives.
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Category Manager
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