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Regional Marketing Manager

1 week ago


Manila, National Capital Region, Philippines Allegens Healthcare Philippines INC. Full time

Job Title: Regional Marketing Manager

Company Overview:

Allegens Healthcare Philippines INC. is a leading pharmaceutical company dedicated to providing innovative solutions for the healthcare industry.

Job Description:

  • Oversee and manage marketing campaigns across multiple regions to create awareness of and improve the company's reputation and products brand.
  • Develop and execute marketing strategies to drive business growth and achieve marketing objectives.
  • Collaborate with related departments such as sales, R&D team, regulatory and operations to ensure alignment in executive campaigns.
  • Manage and monitor expenses and ensure cost efficiency in managing the assigned marketing budget.
  • Work closely with in-house or external creative suppliers to design marketing materials such as brochures and adverts.
  • Organise and attend events such as conferences, seminars, receptions and exhibitions to promote the company's products.
  • Develop communication publications for the company's products: leaflets, brochures, images, banners, Standees, posters…
  • Meet and build strong relationships with target customers, key stakeholders, both internal and external.
  • Collaborate with healthcare professionals to identify their needs and provide appropriate product solutions and support.
  • Maintain and update customer databases for future reference.
  • Execute market research and analysis to assess trends, brand recognition, and competitor ventures to come up with marketing programs for achieving business goals.
  • Assist in developing and executing marketing strategies in line with the company's vision and objectives.
  • Support new product development by collecting customer feedback, analyzing market trends, and assisting in the planning and execution of product launches.
  • Prepare analysis reports for the manager on the progress, results of campaigns, and the effectiveness of marketing activities.
  • Perform all other ad hoc tasks assigned by the line manager and director.

Key Responsibilities:

  • Develop and implement regional marketing strategies to drive business growth.
  • Lead and manage cross-functional teams to achieve marketing objectives.
  • Collaborate with healthcare professionals to identify market opportunities and develop targeted marketing campaigns.
  • Analyze market trends and competitor activity to inform marketing decisions.
  • Provide regular reporting on marketing performance and campaign results.

Requirements:

  • Graduated from university or college
  • Minimum 2 years' experience in a marketing role in pharmaceutical field
  • Fluent in English
  • Creativity and Innovation
  • Communication Proficiency
  • Ability to organize time and manage work well to meet schedule, work requirements, adaptability, and work pressure.
  • Data Analysis
  • Accept business travel if required

Working Hours:

08:00 – 17:00 (Mon – Fri, alternate Saturday)