Digital Advertising Specialist

3 days ago

Mabalacat, Central Luzon, Philippines beBeeDigitalAdvertising Full time ₱4,000,000 - ₱6,000,000
Job Title: Digital Advertising Specialist
Job Description:

This is a challenging role that requires the ability to plan, launch, and manage end-to-end digital advertising campaigns across various platforms. The ideal candidate will have a strong understanding of Google Ads, including Search, Display, YouTube, Shopping, and Performance Max.

The successful candidate will be responsible for conducting keyword research, audience targeting, and ad copywriting to ensure high-quality, relevant ads. They will also continuously optimize campaigns for performance, including bid adjustments, budget allocation, A/B testing, and quality score improvements.

Additionally, the Digital Advertising Specialist will monitor and troubleshoot issues related to campaign delivery, ad disapprovals, or policy violations. They will use tools like Google Ads, Google Analytics, and Google Looker Studio to track KPIs and campaign metrics.

The ideal candidate will have a proven track record of managing and optimizing paid campaigns with measurable results. They will be proficient with Google Suite products, especially Google Sheets, and possess exceptional interpersonal and public relations skills.

Required Skills and Qualifications:
  • Bachelor's degree in Marketing, Advertising, Communications, Business, or a related field.
  • At least 1–3 years of hands-on experience managing Google Ads campaigns (Search, Display, YouTube, Shopping, or Performance Max).
  • Proven track record of managing and optimizing paid campaigns with measurable results.
  • Google Ads Certification (Search, Display, or others) is a strong advantage.
  • Proficient with Google Suite products, especially Google Sheets.
  • Possess exceptional interpersonal and public relations skills.
Benefits:

The successful candidate will have the opportunity to work independently in a remote work setting. They will be highly organized, particularly with digital collaboration tools like Google Drive and Asana. This role requires a collaborative team player with an entrepreneurial mindset and proactive approach.

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