Strategic Lead Generation Director

2 weeks ago

Imus, Calabarzon, Philippines beBeeDemand Full time $60,000 - $80,000
Job Overview

We are seeking a seasoned professional to lead the development and execution of a strategic roadmap for scalable and sustainable lead generation growth.

The ideal candidate will have a proven track record in driving business expansion through effective lead sourcing, qualification, and conversion processes.

Key Responsibilities:
  • Collaborate with senior leadership to define key performance indicators (KPIs), set performance targets, and develop a comprehensive strategy for lead generation growth.
  • Design and maintain scalable, automated systems for lead sourcing, qualification, and conversion, ensuring end-to-end data integrity and compliance.
  • Leverage CRM platforms, AI tools, and automation solutions to streamline workflows, reduce manual effort, and improve targeting efficiency.
  • Oversee the vetting process to ensure prospective partners are legitimate, compliant, and fraud-free.
  • Develop standardized vetting frameworks and continuously improve them in response to regulatory and market changes.
  • Lead data-driven decision-making by developing performance dashboards, conducting root-cause analysis of pipeline metrics, and delivering actionable insights to improve conversion rates and team efficiency.
  • Perform hands-on lead generation activities, including research, outreach, and pipeline management as needed.
  • Provide mentorship and upskilling to team members in best practices for lead generation and compliance.

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