Digital Marketing Strategist

6 hours ago

Pasig, National Capital Region, Philippines beBeeDigitalMarketing Full time $50,000 - $70,000

Job Title: Digital Marketing Strategist

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We are seeking a highly skilled digital marketing specialist to drive comprehensive Facebook advertising strategies. The ideal candidate will possess in-depth knowledge of audience targeting and campaign optimization techniques.

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This role requires a proven track record of successful social media ad campaigns, as well as strong analytical skills to inform data-driven decisions.

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The selected candidate will be responsible for developing and executing Facebook advertising strategies, conducting thorough audience research, and creating optimized ad campaigns.

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Key Responsibilities:

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  • Develop and execute comprehensive Facebook advertising strategies to achieve marketing objectives and key performance indicators (KPIs)">
  • Conduct thorough audience research and develop targeted audience segments for ad campaigns">
  • Create and optimize Facebook ad campaigns, including ad copy, visuals, targeting, and bidding strategies">
  • Monitor ad performance, analyze key metrics, and provide regular reports to stakeholders">
  • Continuously optimize campaigns based on performance data, implementing A/B testing and other tactics to improve results">
  • Stay updated with industry trends and best practices in Facebook advertising, ensuring campaigns are innovative and effective">
  • Collaborate with the creative team to develop engaging and visually appealing ad creatives">
  • Work closely with other marketing team members to align Facebook ad campaigns with overall marketing initiatives">
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Benefits:

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Achieve success through working independently and collaboratively in a dynamic environment.

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Pursue ongoing education and training to stay current with industry developments.

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Explore opportunities for professional growth and development within the organization.

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Requirements:

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Proven experience in Facebook advertising and digital marketing.

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Deep understanding of audience targeting and campaign optimization techniques.

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Excellent analytical and problem-solving skills.

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Strong communication and collaboration skills.

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