Paid Advertising Specialist
3 days ago
About This Role:
We are seeking an experienced Digital Marketing Strategist to join our team at ShipNow Information Technology. The successful candidate will be responsible for developing and implementing effective digital marketing strategies to drive business growth and improve customer engagement.
Main Responsibilities:
- Develop and execute comprehensive digital marketing plans to achieve business objectives.
- Manage and optimize Google Ads and Microsoft/Bing Ads paid campaigns to maximize ROI and conversions.
- Conduct market research to stay up-to-date on industry trends and competitor best practices.
- Collaborate with cross-functional teams to align digital marketing strategies with overall business goals.
- Provide regular progress reports and insights to stakeholders.
Qualifications:
- A minimum of 3-4 years experience in digital marketing, preferably in a similar role.
- Proven track record of delivering successful digital marketing campaigns with measurable results.
- Expertise in Google Ads and Microsoft/Bing Ads, including campaign setup, optimization, and analytics.
- Familiarity with SEO principles and best practices.
- Strong analytical and problem-solving skills, with ability to interpret complex data sets.
- Excellent written and verbal communication skills.
- Ability to work independently and collaboratively as part of a team.
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