
Business Growth Specialist
1 week ago
We are seeking a skilled professional to drive business growth through strategic outbound marketing efforts.
Your primary mission will be to develop and execute highly effective outreach campaigns, leveraging the latest tools and technologies to maximize results.
As a key member of our team, you will be responsible for managing multiple clients and campaigns simultaneously, ensuring each program is executed with precision, personalization, and measurable outcomes.
Key Responsibilities:
- Design and manage multi-channel outbound campaigns (email, LinkedIn, other channels as appropriate).
- Leverage cutting-edge tools such as AI-driven personalization platforms to enhance conversion rates.
- Continuously test messaging, targeting, and cadences to optimize campaign performance.
- Use data analytics to craft tailored outreach messages at scale.
- Develop repeatable systems for automating research, list enrichment, and content customization.
Campaign Performance Metrics:
- Track prospect databases and campaign performance across multiple clients.
- Report on key performance indicators (open rates, reply rates, booked meetings, SQL conversion rates).
Benefits:
- Multifaceted experience managing client campaigns without compromising quality or performance.
- Opportunity to build and maintain scalable outreach systems across different industries and ICPs.
- Effective communication with internal stakeholders and client-facing teams to ensure alignment and transparency.
Skill Requirements:
- Proven success in designing and running outbound B2B lead generation campaigns with measurable results.
- Strong hands-on experience with AI-driven personalization platforms and tools like Apollo, Clay, Instantly, Smartlead.
- Data-driven mindset: comfortable analyzing performance metrics and running structured experiments.
What Success Looks Like:
- Multiple effective outreach systems running across different ICPs and clients.
- High campaign conversion rates (opens > replies > booked calls).
- Consistent pipeline of qualified meetings generated directly from your outreach.
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