
Customer Outreach Specialist
2 weeks ago
About the Role
- As a Customer Outreach Specialist, you will be responsible for managing a list of 5,000 leads monthly and running a multi-channel outreach strategy to connect with decision-makers in the DTC brand space.
- Key responsibilities include prospect research and list hygiene, multi-channel outreach, cold calling, booking qualified meetings, data discipline, and collaboration with the team.
What Success Looks Like (KPIs)
- Meetings Booked: At least 5 qualified discovery calls per month with decision-makers or strong influencers at DTC brands.
- Quality Standard:
- Decision-maker/influencer at a DTC brand within our Ideal Customer Profile.
- 30-minute call booked and attended (or rescheduled within 7 days).
- Minimum fit signals logged (revenue, category, pain points).
- Activity & Conversion: Consistent multi-touch volume with improving connect/reply rates.
- CRM Hygiene: 100% same-day logging, less than 5% duplicate/error rate.
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