
Business Development Marketing Specialist
2 days ago
The B2B Marketing Coordinator position involves collaborating with the team to drive digital campaigns, develop content, and optimize sales collateral to enhance growth in the hospitality industry.
We're seeking a detail-oriented professional who excels behind the scenes, balances creativity with structure, takes initiative, and leverages tools to bring ideas to life.
Key Responsibilities- Create, update, and format B2B sales collateral, including fact sheets, proposals, and packages.
- Maintain a centralized asset library with collateral, imagery, and templates.
- Update and optimize B2B websites and landing pages.
- Build and schedule targeted email campaigns.
- Develop seasonal B2B packages (holiday, weddings, retreats).
- Track competitor marketing and provide monthly trend reports.
- Coordinate posting of B2B-focused social media content.
- Utilize AI tools to draft copy, repurpose content, and generate visuals.
- 2+ years in marketing coordination or design (hospitality/events an asset).
- Proficiency in Canva or Adobe Creative Suite.
- Skilled in Notion and Microsoft Office Suite.
- Familiarity with CRM/email platforms.
- Knowledge of SEO and B2B marketing best practices.
- Experience using AI tools for copywriting and design.
- Strong organizational skills and attention to detail.
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Business Development Specialist
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Business Expansion Specialist
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Sales Business Development Representative
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marketing specialist
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Business Development Coordinator
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Senior Business Development Consultant
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Marketing Strategy Specialist
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