
CRM Database Manager
7 days ago
About Us
We believe that people are the cornerstone of our success. We invest in employee growth and provide a collaborative environment where they can thrive.
We're looking for an experienced CRM Data Analyst to manage and optimize our customer database, ensuring sales and marketing teams have actionable insights to drive business development.
Key Responsibilities- Data Refining: Continuously refine CRM data to support strategic objectives.
- Data Validation: Conduct reviews of historical databases to validate past inquiries.
- Research and Analysis: Research customer profiles, projects, and public data to evaluate potential leads.
- Opportunity Identification: Identify opportunities for re-engagement by aligning prospects with current offerings.
- Maintenance and Analysis: Ensure the accuracy and completeness of CRM data through meticulous cleansing and updating.
- Lead Categorization: Categorize leads based on potential, prioritizing high-impact prospects.
- Reporting: Develop detailed reports on database health, lead potential, and actionable insights for the sales team.
- Cross-Functional Collaboration: Work closely with the sales and marketing teams to deliver well-researched leads.
- Point of Contact: Act as a point of contact for CRM data insights, assisting teams in tailoring their outreach.
- Database Maintenance: Maintain up-to-date records and ensure seamless database operations.
- Lead Qualification: Enable the sales and marketing teams to focus on high-value opportunities through accurate lead qualification.
Qualifications
- Bachelor's degree in Business Administration, Marketing, Data Science, or a related field.
- Advanced certifications in CRM systems or data analytics tools are a plus.
- 3-5 years of relevant experience in CRM management, data analysis, or a similar role.
- Hands-on experience with tools like Zoho CRM, Salesforce, or HubSpot.
- Demonstrated success in creating segmentation strategies and leading re-engagement campaigns.
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