Customer Journey Coordinator
7 days ago
About the Position
This is an exciting opportunity for a Digital Engagement Consultant to join our team in Makati City. As a member of our team, you will be responsible for supporting the definition of a broader Marketing Automation strategy, proposing key initiatives, and evaluating their impact.
Your Key Responsibilities:
- Suggesting key initiatives and evaluating their impact on the Marketing Automation strategy
- Executing email marketing strategies across all owned and native channels
- Overseeing personalized campaign management and coordinating with the team
- Planning tasks involved in launching communications and identifying key stakeholders at each stage
- Acting as a liaison between teams to ensure smooth collaboration during campaign launches
You Will Be Successful If You Have:
- A degree in Digital Marketing or equivalent education
- Proven experience in creating unique and high-impact marketing campaigns
- Prior experience in database management, preferably in a similar position
- Familiarity with relevant automation and performance evaluation software
- Experience with Salesforce Marketing Cloud
- Project management skills specific to marketing initiatives
- Ability to collaborate effectively to produce well-crafted content
- Experience with agile methodologies (Jira)
- Advanced English proficiency
About Merkle
Merkle is a leading global technology agency that combines data science, creative & media expertise to design, execute and automate customer experiences across the entire customer journey.
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