Digital Growth Strategist
1 day ago
The Marketing Manager is responsible for driving online lead generation through strategic marketing channels, identifying new opportunities and optimizing campaign performance.
Main Responsibilities- Launch and manage lead generation campaigns across TV, radio, podcasts, influencer marketing, digital billboards, social media, and AI-assisted voice channels.
- Continuously test and refine marketing strategies using data analysis.
- Develop innovative growth-focused marketing plans that align with business objectives.
- Optimize campaign performance through A/B testing, audience targeting, and conversion tracking.
- Collaborate cross-functionally to drive marketing efforts forward.
- Stay up-to-date with industry trends to identify new opportunities.
- Measure and report on campaign success.
- Proven experience in online lead generation or sales with a focus on direct response campaign measurement.
- Strong background in performance marketing, data analysis, and campaign testing.
- A hands-on approach with the ability to move quickly in a dynamic environment.
- Excellent communication and leadership skills.
- Adaptable and flexible in a fast-paced environment.
- Professional and dedicated to delivering exceptional results.
- Committed to continuous improvement and open to experimenting with new approaches.
This role offers a dynamic and innovative work environment where you can grow and make a real impact.
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