
Strategic Growth Marketing Expert
17 hours ago
At the heart of our success lies a team of experts who demand innovation and results, driven by integrity, autonomy, and grit. We're on a mission to power the relentless pursuit of growth through a collaborative environment that fosters diversity and a people-first culture.
Our approach combines marketing, consulting, and data intelligence to drive revenue and brand recognition for clients worldwide. We offer a range of services including SEO, content marketing, paid media, social media marketing, programmatic + CTV, public relations, influencer marketing, email + SMS, conversion rate optimization, retail marketing, and creative.
We leverage our proprietary technology, nova, to analyze businesses through first-party data, supporting marketing investment planning and due diligence in M&A. This enables marketers to contribute strategically and deliver value in new ways.
Our dynamic team of consultative marketers, creatives, analysts, and technologists advance planning and measurement through testing and data science across the customer journey.
A key aspect of this role is auditing current and prospective clients' marketing programs and crafting integrated marketing plans across our full channel suite. You'll collaborate with channel specialists to develop strategies used by account teams and help us acquire new clients.
Responsibilities- Develop comprehensive marketing plans, allocating budget effectively across channels, mediums, environments, objectives, and funnel stages.
- Coordinate with channel specialists to ensure channel-level strategies align with overall plans.
- Conduct research and analysis on prospective clients, learning about their industry, vertical, similar clients, competitors, ideal customer profile, sentiment, and more.
- Forecast and project results, pressure testing forecasts with specialists to ensure projections align with client objectives and business requirements.
- 5+ years of cross-channel marketing program management experience.
- Understanding of marketing funnels and flywheels.
- Experience managing large sets of campaigns and/or clients with high monthly spends.
- Proficiency in Google Ads, Facebook, and/or similar self-serve platforms.
- Familiarity with the broader marketing and media buying landscape.
- Familiarity with earned media channels.
- Familiarity with audience insight tools such as GlobalWebIndex.
- Familiarity with Asana and Slack.
- Equal Employment Opportunity Employer.
- Diverse backgrounds and experiences valued.
As part of our commitment to inclusion and diversity, we strive to create an environment where everyone's viewpoint matters. If you're passionate about growth, innovation, and collaboration, join us in shaping the future of marketing.
Please note that we do not charge any application, processing, or training fees at any stage of the recruitment process.
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