
Business Development Associate
1 day ago
We are seeking a highly motivated and results-driven Business Development Associate to join our team. As a key member of our organization, you will be responsible for driving business growth through the development and execution of strategic plans.
Key Responsibilities:- Coaching and Mentoring
- Coach and mentor Agency Supervisors and Area Coordinators in building strong relationships with key store personnel, agency screening, training, and development.
- Determine and provide personal training and development programs for Key Agency Personnel (AC Supervisors and Area Coordinators) via field coaching and one-on-one meetings through the Kamustahan Program.
- Evaluate Training and Development Programs
- Building Strong Store Relationships
- Strengthen relationships with key store personnel through regular store visits in GMA direct accounts and modern trade accounts within the assigned territory.
- Attend Monthly Customized Tabletop Reviews
- Determine appropriate merchandiser count and man-hours to maximize productivity.
- Develop Merchandiser Workflow
- Create Ideal Time and Motion Studies
- Ensure Quality Merchandisers
- Promotions and Sales Program Execution
- Ensure systems like Kamustahan, KRA Checking and Evaluation (Availability, Facings, Planogram/MD compliance) are followed and maximized to resolve in-store merchandising concerns promptly.
- Create and update the Store Info Manual quarterly, including key store personnel, availability scores, facings measurements, and achievement targets.
- Ensure Proper Execution of BTL Promotions
- Recruit Manpower and Materials
- Conduct Regular Audits and Performance Checks
- Submit End Project Reports
- Implement national in-store merchandising based on standard guidelines and workflows.
- Manage regular and special POPs, including shelf talkers, headers, wobblers, mass displays, product highlights, special displays, decals, MS Displayer, and special containers.
- Handle Out-of-Home (OOH) Merchandising.
- Suggest operational improvements in availability, visibility, merchandising, promotion execution, and Bad Order management.
- Create standard BCPs for ACs at the store level to ensure productivity during store visits.
- Develop pilot and stretch programs to test new processes improving availability, visibility, merchandising, and promo execution for growth and profit.
- Maintain good record-keeping systems and complete routine reports.
- Ensure timely submission of required reports by Partner Agencies.
- Manage the accomplishment, consolidation, and encoding of AC and BTL incentives.
- Submit reports requested by the Company for all MNC SKUs.
The ideal candidate will have a strong passion for learning and career growth, excellent communication and interpersonal skills, strong analytical skills and business acumen, basic marketing (4Ps) and computational skills, knowledge of Cost Benefit Analysis and Basic Marketing Research techniques, and a willingness to do fieldwork and be assigned anywhere.
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Business Development Associate
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