Digital Transformation Leader

2 days ago

Makati City, National Capital Region, Philippines beBeeMarketing Full time ₱4,000,000 - ₱8,000,000
Key Role: Marketing Strategist

We seek a highly skilled marketing strategist to lead our clients' digital transformation.

  • Audit current and prospective clients' marketing initiatives and develop comprehensive, cross-channel strategies.
  • Collaborate with channel specialists to design impactful marketing plans.
  • Determine budget allocations by channel, medium, and objective.
  • Coordinate with channel teams to ensure alignment with the overarching strategy.
  • Research and analyze prospective clients, industries, competitors, ideal customer profiles, and market sentiment.
  • Forecast and validate projections to align with business objectives.
Essential Qualifications:
  • 5+ years of experience in managing large-scale marketing programs.
  • Understanding of marketing funnels and performance metrics.
  • Experience working with multiple campaigns and/or clients (e.g., high-touch client relationships).
  • Proficiency in Google Ads, Facebook, and/or similar self-serve platforms.
  • Familiarity with the broader marketing landscape and emerging trends.
  • Familiarity with earned media channels and audience insight tools.
  • Familiarity with project management tools such as Asana and Slack.

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