
Operations Growth Strategist
7 days ago
Optimize operational efficiency and drive revenue growth as a strategic Revenue Operations Manager. This critical role will support Sales and Marketing teams by streamlining operations, enabling customer-facing teams with the systems, data, and processes they need to achieve lead generation, sales conversions, customer retention, expansion, and overall satisfaction.
Key Responsibilities:- Manage Salesforce setup and optimization for both Sales and Marketing teams, including page layouts, custom objects, fields, flows, validation rules, processes, and reporting.
- Own and optimize ParcelHero's entire marketing technology stack, ensuring seamless integration and optimal performance of all tools, with a primary focus on Hubspot.
- Serve as the primary administrator and expert for both Salesforce and Hubspot. Develop and implement strategies to maximize the capabilities of both platforms in alignment with revenue goals. Ensure seamless integration between Hubspot and Salesforce.
- Design, implement, and manage automated workflows in Hubspot and Salesforce to streamline marketing processes, improve lead nurturing, and increase efficiency.
- Manage and optimize all email marketing automation efforts within Hubspot, including lead nurturing flows to guide prospects through the buyer's journey and post-sale customer engagement.
- Build, document, and maintain key sales processes (e.g., lead routing, opportunity management, forecasting). Partner with Sales leadership to continuously refine sales journey operations.
- Own all Sales and Marketing data, ensuring data integrity, accuracy, and compliance across systems. Develop and maintain comprehensive reporting dashboards to track key performance indicators, including leads, MQLs, SQLs, conversion rates, customer retention, expansion, and onboarding progress. Analyze data to identify trends, provide actionable insights, and inform both Sales and Marketing strategies.
- Develop and maintain accurate lead forecasting models to predict future lead generation and revenue performance. Collaborate with Sales and Marketing leadership to align forecasting with business objectives.
- Collaborate with the Website Development team to ensure optimal website performance, user experience, and lead capture capabilities.
- Create scalable processes that support company growth and improve team efficiency across both Sales and Marketing functions. Identify opportunities to improve workflows and automate repetitive tasks across tools.
- Highly fluent in English, both written and spoken.
- Bachelor's Degree required. Degrees in Business, Marketing, Finance, or another related field.
- 5+ years of experience in a Revenue Operations, Marketing Operations, or Sales Operations role with a focus on Salesforce administration and marketing automation.
- Salesforce Administrator certification is required. Additional Salesforce certifications are a plus.
- Deep expertise in Hubspot marketing automation platform.
- Proven track record of successfully managing and optimizing Sales and Marketing technology stacks.
- Strong understanding of B2B marketing and sales dynamics, bonus points if you have experience in the e-commerce or logistics industry.
- Experience with A/B testing and data-driven decision-making.
- Excellent project management, stakeholder communication, and documentation skills.
- A continuous improvement mindset — always seeking ways to streamline, simplify, and scale.
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