Marketing Director for Pet Specialty Channel

5 days ago


Taguig, National Capital Region, Philippines Royal Canin Full time
Job Description

Royal Canin seeks a talented Senior Marketing Manager - Pet Specialty to develop and execute strategic plans for the Pet Specialty Retail Channel. This role requires collaboration with market and regional leadership teams to ensure alignment of marketing, education, and portfolio strategies with business objectives.

Key Responsibilities:

  1. Develop and implement annual strategic marketing plans for the Pet Specialty Retail Channel.
  2. Analyze market trends and competitor activity to identify growth opportunities.
  3. Lead Strategic Revenue Management agenda for the channel, focusing on portfolio, pack, pricing, and trade investments.
  4. Create programs to educate retail partners and drive partner recommendations.
  5. Optimize marketing budget to maximize ROI across initiatives.
  6. Align new product development initiatives with market demands and strategic goals.

Requirements:

  • Relevant degree in Marketing or related field.
  • Experience in FMCG or Pharma industry.
  • Strategic thinking and leadership skills.
  • Able to thrive in a fast-paced environment.


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