Marketing Director

21 hours ago

Paranaque City, Calabarzon, Philippines beBeeGrowth Full time ₱900,000 - ₱1,200,000
Job Title

The Marketing Director will lead the marketing function to drive awareness, demand, and customer loyalty. This role combines strategic leadership with hands-on execution, ensuring campaigns, messaging, and brand presence directly contribute to business growth.

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  • Design & Execute Growth Roadmap – Build a marketing strategy aligned to growth, retention, and revenue objectives.
  • Lead & Inspire – Mentor a small, agile team, fostering creativity, accountability, and high performance.
  • Brand Positioning – Own messaging and thought leadership to differentiate in the market.
  • Demand Generation – Scale inbound and outbound acquisition via SEO, SEM, paid campaigns, social, and email marketing.
  • Pipeline Alignment – Partner with development to strengthen lead generation, nurturing, and conversion.
  • Customer Advocacy – Develop case studies, communities, and advocacy programs to showcase client success.
  • Data & ROI – Define KPIs, track ROI, and refine strategies through a data-first approach.
Requirements

Must-Haves:

  • 5+ years of B2B marketing experience, including 3+ years in a leadership role.
  • Proven track record in scaling demand generation and digital growth.
  • Strong leadership with experience managing small, high-impact teams.
  • Strategic yet hands-on—comfortable executing campaigns while driving vision.
  • Exceptional communicator and storyteller, simplifying complex products into compelling narratives.
  • Data-driven mindset with expertise in related tools.
  • Ability to thrive in fast-paced, high-growth environments with agility and adaptability.
Preferred
  • Background in analytics or data-focused marketing.
  • Knowledge of the SaaS market and experience scaling globally.
  • Experience in building customer advocacy or thought leadership programs.

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