Head of Growth Strategy

19 hours ago

Manila, National Capital Region, Philippines beBeeGrowth Full time ₱900,000 - ₱1,200,000
About the Role

The Deputy Head will play a pivotal role in driving business growth, ensuring client success, and building best-in-class livestreaming and affiliate capabilities that scale across platforms such as TikTok, Shopee, and Lazada.

  • Support the design and execution of social commerce strategies aligned with client goals and broader business objectives.
  • Partner with Business Development teams to identify growth opportunities, strengthen client proposals, and scale revenue streams.
  • Contribute to profit management by monitoring productivity, profitability, and resource allocation.
Key Responsibilities:
  • Manage and coach hosts, moderators, and affiliate marketers.
  • Drive recruitment, training, and continuous upskilling to build a strong pipeline of social commerce talent.
  • Set KPIs, monitor performance, and provide structured feedback to ensure consistent improvement in sales and engagement.
Social Commerce Operations & Performance
  • Oversee the planning and execution of livestream campaigns, ensuring smooth delivery and alignment with client objectives.
  • Provide real-time guidance during livestreams to maximize engagement and conversion.
  • Track and analyze KPIs (GMV, engagement, conversion, host sales) to drive performance improvements.
Affiliate content and Sales Enablement
  • Support affiliate marketing initiatives to expand client reach and drive incremental sales.
  • Ensure engaging, high-quality video/livestream content that aligns with campaign goals and client branding.

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