Marketing Director

2 days ago

Taguig, National Capital Region, Philippines Somewhere Full time
Overview

Marketing Director (E-commerce Expansion Specialist)

Location: Remote (preferably with significant overlap with Australian time)

About Us

We are a fast-growing e-commerce business based in Australia, poised to expand into international markets, including the US and UK. Currently generating $2M AUD in annual revenue, our ambitious goal is to grow to $10M AUD and beyond. We're looking for a talented Marketing Director to help us achieve this vision and build a lean, high-performing marketing team.

About The Role

This is a senior-level role ideal for a marketing professional with extensive e-commerce experience, particularly in scaling brands from 7-figure to 8-figure revenues. You will lead our marketing strategy and execution as we prepare to enter international markets, leveraging your expertise in brand development, paid advertising, email marketing, CRO, and data-driven decision-making.

You will also manage a small team, including a social media coordinator, and eventually help build out a scalable marketing team to support our growth goals.

Key Responsibilities
  • Strategy Development: Design and execute marketing strategies to expand into international markets (US and UK).
  • Campaign Creation & Execution: Develop, launch, and optimize marketing campaigns, including seasonal promotions and product launches.
  • Brand Development: Oversee the development and enhancement of the brand to resonate with international markets while maintaining consistency and authenticity.
  • Paid Advertising: Manage and scale paid ad campaigns across Google Ads and Meta (Facebook/Instagram).
  • Conversion Rate Optimization (CRO): Analyze user behavior and implement strategies to optimize the website for higher conversion rates and improved customer experience.
  • Email Marketing: Oversee email marketing strategies using Klaviyo to drive customer retention and conversion.
  • SEO Optimization: Lead SEO initiatives to increase organic traffic and search rankings.
  • Analytics & Reporting: Monitor marketing performance metrics, identify trends, and adjust strategies to meet KPIs.
  • Team Leadership: Manage the current social media specialist and collaborate on creative content. Plan for team growth by identifying skill gaps and recruiting top talent.
Qualifications
  • Proven experience in scaling e-commerce businesses from 7-figure to 8-figure revenues.
  • Strong knowledge of international markets, particularly the US and UK.
  • Hands-on experience with brand development, Google Ads, Meta Ads, Klaviyo, SEO, and CRO.
  • Expertise in marketing analytics and data-driven decision-making.
  • Excellent leadership skills and a track record of managing or building marketing teams.
  • Familiarity with marketing tools and platforms, and the ability to adapt quickly to new technologies.
  • Exceptional communication and collaboration skills.
  • Fashion industry experience is a plus.
Why Join Us?
  • Opportunity to take a pivotal role in our international growth journey.
  • Competitive compensation with the potential for increases as we scale.
  • A chance to shape the future of our marketing team and strategy.
  • Flexibility to work remotely while aligning with Australian business hours.
How To Apply

If you're a results-driven marketer with a passion for scaling e-commerce businesses and breaking into new markets, we'd love to hear from you. Please submit your resume and a cover letter detailing your relevant experience and success stories.

This role is perfect for a visionary marketer ready to leave their mark on a high-growth e-commerce brand.

Seniority level
  • Director
Employment type
  • Full-time
Job function
  • Marketing and Sales
Industries
  • Staffing and Recruiting

Referrals increase your chances of interviewing at Somewhere by 2x


#J-18808-Ljbffr

  • Marketing Director

    1 week ago

    Taguig, National Capital Region, Philippines Yitro Global Full time $90,000 - $120,000 per year

    We're hiring a strategic and collaborative Marketing Director to lead our Manila-based global marketing team. This senior role oversees digital, creative, content, communications, analytics, and project management functions, ensuring seamless execution of U.S.-driven priorities.ResponsibilitiesLead and grow a multidisciplinary marketing teamEnsure timely...

  • Marketing Director

    2 days ago

    Taguig, National Capital Region, Philippines Elabram Systems Inc Full time ₱90,000 - ₱145,000 per year

    Marketing Director develops and executes comprehensive national and regional marketing strategies to increase brand awareness and drive sales of electric vehicles, focusing on integrated campaigns (ATL, BTL), digital initiatives, and public relations to achieve business goals. Key responsibilities include managing brand image, building partnerships with...

  • Director, Frontline Marketing

    1 week ago

    Taguig, National Capital Region, Philippines Coca-Cola Full time $60,000 - $100,000 per year

    Join to apply for the Director, Frontline Marketing - Philippines role at The Coca-Cola Company. Our vision is to deliver loved brands, done sustainably, for a better shared future. We strive for excellence in ingredients, innovation, design, and marketing. As a Director, Frontline Marketing for the Philippines, you will work to align bottlers on the...

  • Marketing Director

    2 weeks ago

    Taguig, National Capital Region, Philippines HR TechX Corp. Full time

    OverviewWe are looking for a dynamic and experienced Marketing Director to lead a growing global marketing services team based in Manila. This leadership role will oversee a multidisciplinary group responsible for creative, digital marketing, content development, project management, analytics, and communications. The ideal candidate is an adaptable leader...

  • Marketing Director

    1 week ago

    Taguig, National Capital Region, Philippines Alpha Century Consultancy Inc. Full time $90,000 - $120,000 per year

    Job OverviewWe are looking for a visionary Marketing Director to lead our marketing strategy, grow our player base, and define our brand presence in a competitive, regulated industry. As CMO, you will own our entire customer acquisition, engagement, retention, and brand marketing ecosystem — driving measurable performance while building long-term brand...

  • Digital Marketing Director

    2 weeks ago

    Taguig, National Capital Region, Philippines HRTx Inc. Full time

    OverviewDigital Marketing Director (w/ US based experience) role at HR TechX Corp. Location: BGC. Work Set-up: On-site, Mon-Fri, Night-Shift. Budget: Open.About The RoleA mission-driven organization is seeking a dynamic and strategic Marketing Director to lead its in-house marketing team based in Manila. This leadership role will manage a multidisciplinary...

  • Digital Marketing Director

    2 weeks ago

    Taguig, National Capital Region, Philippines HRTx Inc. Full time

    Overview Digital Marketing Director (w/ US based experience) role at HR TechX Corp. Location: BGC. Work Set-up: On-site, Mon-Fri, Night-Shift. Budget: Open. About The Role A mission-driven organization is seeking a dynamic and strategic Marketing Director to lead its in-house marketing team based in Manila. This leadership role will manage a...

  • Director, Frontline Marketing

    1 week ago

    Taguig, National Capital Region, Philippines The Coca-Cola Company Full time $80,000 - $100,000 per year

    Our vision is to deliver loved brands, done sustainably, for better shared future. We strive to provide cutting-edge excellence in ingredients, innovation, design, and marketing. As a Director, Frontline Marketing for Philippines, you'll work to drive bottler alignment on the marketing agenda: portfolio priorities and category/brand strategies and plans...

  • Senior Director, Frontline Marketing– Philippines

    1 week ago

    Taguig, National Capital Region, Philippines Coca-Cola Full time $80,000 - $100,000 per year

    Location(s):PhilippinesCity/Cities:Taguig CityTravel Required:26% - 50%Relocation Provided:Job Posting End Date:May 9, 2025Shift:Job Description Summary:We are looking for a marketing leader with a strong passion for building relationships across all levels of seniority and cultures, capable of making things happen, and proud to represent our brands. Our...

  • Senior Director, Frontline Marketing– Philippines

    1 week ago

    Taguig, National Capital Region, Philippines Coca-Cola HBC Full time $90,000 - $120,000 per year

    We are looking for a marketing leader who has a strong passion for building relationships across all levels of seniority and cultures, can make things happen, and will be proud to represent our brands. Our vision is to deliver loved brands, done sustainably, for a better shared future. We strive to provide cutting-edge excellence in ingredients, innovation,...