B2B Content Strategist

4 weeks ago

Manila, National Capital Region, Philippines Starfish Hiring Full time

A leading Singaporean Telecoms Client is seeking an experienced B2B Content Strategist (Full-time, Remote) with a strong content management, strategy, and copywriting background. You will lead projects that enhance the client's brand presence, engage target audiences, and drive business objectives.

RESPONSIBILITIES
  • Oversee the planning, execution, and delivery of content projects from inception to completion.
  • Coordinate cross-functional teams, including writers, designers, and marketing professionals, to ensure timely delivery of project milestones.
  • Create comprehensive content strategies that align with customer journeys and business objectives.
  • Conduct market research and analysis to identify content needs and opportunities.
  • Write and edit engaging and persuasive copy for various platforms, including websites, marketing materials, and social media.
  • Ensure all content adheres to brand guidelines and regulatory requirements.
  • Review all content assets for quality and consistency before submission to clients.
  • Collaborate with internal stakeholders to gather requirements and feedback, ensuring all content meets their needs and expectations.
  • Track and analyze content performance metrics to assess effectiveness and inform future strategies.
REQUIREMENTS
  • Previous experience in project management, content strategy, and copywriting, preferably within the B2B sector.
  • Proven track record of managing projects effectively and producing high-quality content.
  • Strong leadership and team collaboration skills.
  • Exceptional written and verbal communication skills.

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